Adoption of mobile commerce: the impact of end user satisfaction on system acceptance

Although voluntary individual usage behavior of information system and technology is well studied in the literature, further theoretical development is needed to account for the specific characteristics of the mobile commerce. This study presents an extended technology acceptance and satisfaction mo...

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Main Authors: Ghobakhloo, Morteza, Tang, Sai Hong, Zulkifli, Norzima
Format: Article
Language:English
Published: IGI Global 2013
Online Access:http://psasir.upm.edu.my/id/eprint/28865/
http://psasir.upm.edu.my/id/eprint/28865/1/Adoption%20of%20mobile%20commerce.pdf
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author Ghobakhloo, Morteza
Tang, Sai Hong
Zulkifli, Norzima
author_facet Ghobakhloo, Morteza
Tang, Sai Hong
Zulkifli, Norzima
author_sort Ghobakhloo, Morteza
building UPM Institutional Repository
collection Online Access
description Although voluntary individual usage behavior of information system and technology is well studied in the literature, further theoretical development is needed to account for the specific characteristics of the mobile commerce. This study presents an extended technology acceptance and satisfaction model presented by Wixom and Todd (2005) that integrates technology acceptance and technology satisfaction into unified model to investigate what determines user mobile commerce acceptance and usage. The contributions of this paper are to extend and adapt the user satisfaction and technology acceptance model in an empirical study of 503 mobile commerce users, shedding light on the significance and relative importance of specific acceptance and satisfaction factors. This study validates the user satisfaction and technology acceptance model in business to customer mobile commerce context. The implication of this study to both researchers and practitioners is discussed.
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spelling upm-288652015-10-20T07:45:43Z http://psasir.upm.edu.my/id/eprint/28865/ Adoption of mobile commerce: the impact of end user satisfaction on system acceptance Ghobakhloo, Morteza Tang, Sai Hong Zulkifli, Norzima Although voluntary individual usage behavior of information system and technology is well studied in the literature, further theoretical development is needed to account for the specific characteristics of the mobile commerce. This study presents an extended technology acceptance and satisfaction model presented by Wixom and Todd (2005) that integrates technology acceptance and technology satisfaction into unified model to investigate what determines user mobile commerce acceptance and usage. The contributions of this paper are to extend and adapt the user satisfaction and technology acceptance model in an empirical study of 503 mobile commerce users, shedding light on the significance and relative importance of specific acceptance and satisfaction factors. This study validates the user satisfaction and technology acceptance model in business to customer mobile commerce context. The implication of this study to both researchers and practitioners is discussed. IGI Global 2013-01 Article PeerReviewed application/pdf en http://psasir.upm.edu.my/id/eprint/28865/1/Adoption%20of%20mobile%20commerce.pdf Ghobakhloo, Morteza and Tang, Sai Hong and Zulkifli, Norzima (2013) Adoption of mobile commerce: the impact of end user satisfaction on system acceptance. International Journal of E-Services and Mobile Applications, 5 (1). pp. 26-50. ISSN 1941-627X; ESSN: 1941-6288 10.4018/jesma.2013010102
spellingShingle Ghobakhloo, Morteza
Tang, Sai Hong
Zulkifli, Norzima
Adoption of mobile commerce: the impact of end user satisfaction on system acceptance
title Adoption of mobile commerce: the impact of end user satisfaction on system acceptance
title_full Adoption of mobile commerce: the impact of end user satisfaction on system acceptance
title_fullStr Adoption of mobile commerce: the impact of end user satisfaction on system acceptance
title_full_unstemmed Adoption of mobile commerce: the impact of end user satisfaction on system acceptance
title_short Adoption of mobile commerce: the impact of end user satisfaction on system acceptance
title_sort adoption of mobile commerce: the impact of end user satisfaction on system acceptance
url http://psasir.upm.edu.my/id/eprint/28865/
http://psasir.upm.edu.my/id/eprint/28865/
http://psasir.upm.edu.my/id/eprint/28865/1/Adoption%20of%20mobile%20commerce.pdf