APA (7th ed.) Citation

Thanasegaran, G. G., & Mohd Ihsan, Z. (2012). The whether, when and how of market entry: A literature review. McGraw Hill.

Chicago Style (17th ed.) Citation

Thanasegaran, Ganesh G., and Zahira Mohd Ihsan. The Whether, When and How of Market Entry: A Literature Review. McGraw Hill, 2012.

MLA (9th ed.) Citation

Thanasegaran, Ganesh G., and Zahira Mohd Ihsan. The Whether, When and How of Market Entry: A Literature Review. McGraw Hill, 2012.

Warning: These citations may not always be 100% accurate.