Consumers' demand and willingness to pay for fruits attributes in Malaysia: a conjoint analysis approach

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Consumers' demand and willingness to pay for fruits attributes in Malaysia: a conjoint analysis approach

Bibliographic Details
Main Authors:	Abdul Hadi, Ahmad Hanis Izani, Shamsudin, Mad Nasir, Radam, Alias, Selamat, Jinap
Other Authors:	Mohamed Arshad, Fatimah
Format:	Book Section
Published:	Universiti Putra Malaysia Press 2012
Online Access:	http://psasir.upm.edu.my/id/eprint/26071/

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