Willingness to whistle blow among Muslim consumers
The paper reports on a qualitative study using three focus groups drawn from Muslim consumers both local and foreign. Respondents were given vignettes depicting unethical halal claims scenarios to which respondents were required to respond. Two Malaysian consumer groups responded by declaring that t...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
David Publishing Company
2011
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| Online Access: | http://psasir.upm.edu.my/id/eprint/22866/ http://psasir.upm.edu.my/id/eprint/22866/1/Willingness%20to%20whistle%20blow%20among%20Muslim%20consumers.pdf |
| _version_ | 1848844601581895680 |
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| author | Abdul, Mohani Ismail, Hashanah Hashim, Haslina Mohd Yusof, Mastura |
| author_facet | Abdul, Mohani Ismail, Hashanah Hashim, Haslina Mohd Yusof, Mastura |
| author_sort | Abdul, Mohani |
| building | UPM Institutional Repository |
| collection | Online Access |
| description | The paper reports on a qualitative study using three focus groups drawn from Muslim consumers both local and foreign. Respondents were given vignettes depicting unethical halal claims scenarios to which respondents were required to respond. Two Malaysian consumer groups responded by declaring that they will whistle blow by reporting the matter to a religious authority, the Islamic Development Department (JAKIM), while another group that consists of six Muslim foreign students will just leave the business premise without making any complaints to any authority. The different course of actions taken could be explained by the diverse background of the Malaysian population and their level of awareness in selecting their halal food and their high degree of intolerance to such practice whilst the level of tolerance among foreign Muslim respondents might be different from their Malaysian counterparts or that they have never encountered such a problem before they came to Malaysia. The study also reports the response from JAKIM in relation to the relevant channels for whistle blowing regarding misleading halal labels. |
| first_indexed | 2025-11-15T08:33:31Z |
| format | Article |
| id | upm-22866 |
| institution | Universiti Putra Malaysia |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-15T08:33:31Z |
| publishDate | 2011 |
| publisher | David Publishing Company |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | upm-228662020-04-15T16:21:54Z http://psasir.upm.edu.my/id/eprint/22866/ Willingness to whistle blow among Muslim consumers Abdul, Mohani Ismail, Hashanah Hashim, Haslina Mohd Yusof, Mastura The paper reports on a qualitative study using three focus groups drawn from Muslim consumers both local and foreign. Respondents were given vignettes depicting unethical halal claims scenarios to which respondents were required to respond. Two Malaysian consumer groups responded by declaring that they will whistle blow by reporting the matter to a religious authority, the Islamic Development Department (JAKIM), while another group that consists of six Muslim foreign students will just leave the business premise without making any complaints to any authority. The different course of actions taken could be explained by the diverse background of the Malaysian population and their level of awareness in selecting their halal food and their high degree of intolerance to such practice whilst the level of tolerance among foreign Muslim respondents might be different from their Malaysian counterparts or that they have never encountered such a problem before they came to Malaysia. The study also reports the response from JAKIM in relation to the relevant channels for whistle blowing regarding misleading halal labels. David Publishing Company 2011 Article PeerReviewed text en http://psasir.upm.edu.my/id/eprint/22866/1/Willingness%20to%20whistle%20blow%20among%20Muslim%20consumers.pdf Abdul, Mohani and Ismail, Hashanah and Hashim, Haslina and Mohd Yusof, Mastura (2011) Willingness to whistle blow among Muslim consumers. Chinese Business Review, 10 (2). pp. 125-130. ISSN 1537-1506 http://www.davidpublisher.org/index.php/Home/Article/index?id=8793.html 10.17265/1537-1506/2011.02.007 |
| spellingShingle | Abdul, Mohani Ismail, Hashanah Hashim, Haslina Mohd Yusof, Mastura Willingness to whistle blow among Muslim consumers |
| title | Willingness to whistle blow among Muslim consumers |
| title_full | Willingness to whistle blow among Muslim consumers |
| title_fullStr | Willingness to whistle blow among Muslim consumers |
| title_full_unstemmed | Willingness to whistle blow among Muslim consumers |
| title_short | Willingness to whistle blow among Muslim consumers |
| title_sort | willingness to whistle blow among muslim consumers |
| url | http://psasir.upm.edu.my/id/eprint/22866/ http://psasir.upm.edu.my/id/eprint/22866/ http://psasir.upm.edu.my/id/eprint/22866/ http://psasir.upm.edu.my/id/eprint/22866/1/Willingness%20to%20whistle%20blow%20among%20Muslim%20consumers.pdf |