Predicting consumer intentions to shop herbal products online: an empirical investigation

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Predicting consumer intentions to shop herbal products online: an empirical investigation

The burgeoning market for herbal products in Malaysia along with government support and access to cheaper production methods has led to the production of more and more local herbal products by Small and Medium Enterprises (SMEs). However in contrast to the imported products brought in by large im...

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Bibliographic Details
Main Authors:	Mohd Zahran, Muhammad Zaid, Rezai, Golnaz, Mohamed, Zainalabiddin
Format:	Conference or Workshop Item
Language:	English
Published:	2012
Subjects:	Herbals - Teleshopping Market surveys Electronic commerce
Online Access:	http://psasir.upm.edu.my/id/eprint/21081/ http://psasir.upm.edu.my/id/eprint/21081/3/ID%2021081.pdf

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