Investigating the market structure for fish in Malaysia

Fish marketing was comprehensively studied in Peninsular (or West) Malaysia during 1983-85. A simpler study has been designed to be carried out in Sri Lanka in 1986-87. The objectives, methodology conduct and findings of the Malaysia study are explained. A range of related issues, which did not aris...

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Main Authors: Mohd. Arshad, Fatimah, Gibbons, E. T.
Format: Conference or Workshop Item
Language:English
Published: IDRC 1987
Subjects:
Online Access:http://psasir.upm.edu.my/id/eprint/17858/
http://psasir.upm.edu.my/id/eprint/17858/1/ID%2017858.pdf
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author Mohd. Arshad, Fatimah
Gibbons, E. T.
author_facet Mohd. Arshad, Fatimah
Gibbons, E. T.
author_sort Mohd. Arshad, Fatimah
building UPM Institutional Repository
collection Online Access
description Fish marketing was comprehensively studied in Peninsular (or West) Malaysia during 1983-85. A simpler study has been designed to be carried out in Sri Lanka in 1986-87. The objectives, methodology conduct and findings of the Malaysia study are explained. A range of related issues, which did not arise directly from field research are discussed. To provide comprehensive profiles of key dimensions and characteristics at all level of particular marketing chains, a series of model-industry organization charts is proposed for future product-marketing studies. The proposed dimensions include volume produced, imported and exported; seasonal and lunar cycles; species mix; trade participants; prices; costs and margins; product usage; postharvest losses in volume and quality; and changes in the form of the products). Suggestions are offered concerning the design conduct, and control of studies of the marketing of fish and agricultural products in developing and developed countries.
first_indexed 2025-11-15T08:13:45Z
format Conference or Workshop Item
id upm-17858
institution Universiti Putra Malaysia
institution_category Local University
language English
last_indexed 2025-11-15T08:13:45Z
publishDate 1987
publisher IDRC
recordtype eprints
repository_type Digital Repository
spelling upm-178582015-01-27T08:29:07Z http://psasir.upm.edu.my/id/eprint/17858/ Investigating the market structure for fish in Malaysia Mohd. Arshad, Fatimah Gibbons, E. T. Fish marketing was comprehensively studied in Peninsular (or West) Malaysia during 1983-85. A simpler study has been designed to be carried out in Sri Lanka in 1986-87. The objectives, methodology conduct and findings of the Malaysia study are explained. A range of related issues, which did not arise directly from field research are discussed. To provide comprehensive profiles of key dimensions and characteristics at all level of particular marketing chains, a series of model-industry organization charts is proposed for future product-marketing studies. The proposed dimensions include volume produced, imported and exported; seasonal and lunar cycles; species mix; trade participants; prices; costs and margins; product usage; postharvest losses in volume and quality; and changes in the form of the products). Suggestions are offered concerning the design conduct, and control of studies of the marketing of fish and agricultural products in developing and developed countries. IDRC 1987 Conference or Workshop Item NonPeerReviewed application/pdf en http://psasir.upm.edu.my/id/eprint/17858/1/ID%2017858.pdf Mohd. Arshad, Fatimah and Gibbons, E. T. (1987) Investigating the market structure for fish in Malaysia. In: Workshop on Market Research for Food Products and Processes in Developing Countries, 1-4 Apr. 1986, Singapore. (pp. 121-142). Fish trade - Malaysia Fisheries - Malaysia - Marketing
spellingShingle Fish trade - Malaysia
Fisheries - Malaysia - Marketing
Mohd. Arshad, Fatimah
Gibbons, E. T.
Investigating the market structure for fish in Malaysia
title Investigating the market structure for fish in Malaysia
title_full Investigating the market structure for fish in Malaysia
title_fullStr Investigating the market structure for fish in Malaysia
title_full_unstemmed Investigating the market structure for fish in Malaysia
title_short Investigating the market structure for fish in Malaysia
title_sort investigating the market structure for fish in malaysia
topic Fish trade - Malaysia
Fisheries - Malaysia - Marketing
url http://psasir.upm.edu.my/id/eprint/17858/
http://psasir.upm.edu.my/id/eprint/17858/1/ID%2017858.pdf