Local vs. foreign made : are Malaysian etnocentric?

QR Code

Local vs. foreign made : are Malaysian etnocentric?

The purpose of this study is to examine the effect of consumer ethnocentrism on attitudes toward foreign products among consumers in Malaysia. Self-administered questionnaires were developed and distributed based on convenient sampling. Measures were adopted from previous literatures. The higher the...

Full description

Bibliographic Details
Main Authors:	Bojei, Jamil, Alwie , Aryaty, Awang Tuah, Siti Normah, Ahmad, Maisarah
Format:	Article
Language:	English English
Published:	2010
Subjects:	Consumer behavior - Malaysia.
Online Access:	http://psasir.upm.edu.my/id/eprint/17723/ http://psasir.upm.edu.my/id/eprint/17723/1/Local%20vs.pdf

Similar Items

The Effects of Advertisement and Brand Beliefs Towards Brand Attitude: The Case of the Mobile Phone Industry
by: Alwie, Aryaty
Published: (2001)

The influence of relationship quality on loyalty in service sector
by: Bojei, Jamil, et al.
Published: (2010)

The dimensionality of consumer decision making styles : comparison between U.S. and Malaysian young consumers
by: Ang, Wooi Kok
Published: (2000)

Factors determining initial trust amongst Malaysian online shoppers
by: Doraisamy, Logama
Published: (2012)

Malaysian consumers’ acceptance of natural and synthetic functional food
by: Phuah, Kit Teng
Published: (2014)

Moderating effects of consumer corporate identification on purchase intention predictors for local brand automobiles in Abuja, Nigeria and the Klang Valley, Malaysia
by: Chinedu, Anyanwu Hilary
Published: (2021)

Pengaruh efikasi diri, intensiti pendidikan pengguna, trait personaliti dan media sosial terhadap pendayaupayaan pengguna di Malaysia
by: Tajurahim, Nurul Nadiah Syahida
Published: (2019)

Etnosentrisme Melayu dalam sulatus salatin (Malay etnocentrism in sulalatus salatin)
by: Zubir Idris,
Published: (2011)

Factors affecting complaint behavior among motor vehicle repair service consumers in Shah Alam, Malaysia
by: Mat, Azmi
Published: (2013)

Pengaruh faktor peribadi dan agen sosialisasi ke atas amalan kepenggunaan dalam kalangan mahasiswa institusi pengajian tinggi di Malaysia
by: Dol, Nurazlina
Published: (2020)

Malaysian perception and attitude towards green concept and going green.
by: Phuah, Kit Teng, et al.
Published: (2012)

Service quality and customer satisfaction among foreign customers towards PNB Darby Park Hotel / Nor Fadillah Fuad
by: Fuad, Nor Fadillah
Published: (2011)

A research on: factors influencing customer satisfaction among foreigners towards service provided by TMpoint Kota Bharu / Hamdi Abd Hamid
by: Abd Hamid, Hamdi
Published: (2010)

Determining the factors affecting consumer's purchase intention towards foreign brands among the Y-Generation in The Northern Area of Malaysia / Etty Harniza Harun...[et al.]
by: Harun, Etty Harniza, et al.
Published: (2014)

Consumer behavior in shopping malls : an exploratory study amongst students from institutions of higher learning at Klang Valley
by: Dahari, Zainurin
Published: (2001)

Consumer Perception of Global vs. Local Brands: The Indian Car Industry
by: Mathan Sankar, Shyamala
Published: (2006)

Customer perceived satisfaction among foreign broadband user of Maxis Communication Berhad / Ahmira Aznin Ahmad
by: Ahmad, Ahmira Aznin
Published: (2010)

Exploring young consumers’ purchase intention towards foreign brand / Etty Harniza Harun...[et al.]
by: Harun, Etty Harniza, et al.
Published: (2011)

The practices of local cosmetic product on the customer loyalty among Malaysian youth / Nareesa Noorham, Sharifah Nurafizah Syed Anuar and Hasnawati Guliling
by: Noorham, Nareesa, et al.
Published: (2020)

Consumer purchasing behavior towards honey in Malaysia
by: Ee, Pey Wen
Published: (2016)

Examining behavioural intentions on online hotel booking among Malaysian guests
by: Amin, Dawood Ismail
Published: (2021)

Brand personality : a research on Malaysian consumers' perception of Starbucks Coffee outlet / Bamini KPD Balakrishnan ... [et al.]
by: Balakrishnan, Bamini KPD, et al.
Published: (2011)

Effectiveness of the corrective and preventive action program made by Oleochemicals (M) Sdn Bhd towards customer complaint under company product / Nor Hashimah Omar
by: Omar, Nor Hashimah
Published: (2005)

Purchase intention towards edible bird's nest product among different groups of Malaysian consumers
by: Mohamad Shukri, Nurul Nabilah Huda
Published: (2020)

Faktor peribadi, persekitaran dan intensiti pendidikan pengguna terhadap literasi undang-undang pengguna dalam kalangan pengguna di Malaysia
by: Samsudin, Norhafifah
Published: (2021)

Determinants of customer acceptance and usage of mobile hotel reservation apps (MHRA): An exploratory factor analysis / Mohd Noor Ismawi Ismail ... [et al.]
by: Ismail, Mohd Noor Ismawi, et al.
Published: (2020)

Analyzing Malaysian consumers' decision making styles dimensions in banking services
by: Zainal Ariffin, Zailin
Published: (2002)

Determinants of hypermarket selection decision: A study at Mydin MITC Hypermarket Ayer Keroh, Melaka / Jamal Mohamed Sapari and Mohamad Haikal Syamir Hamid
by: Mohamed Sapari, Jamal, et al.
Published: (2014)

The factors of package tours from umrah travel agency on customer selection in Segamat, Johor / Muhammad Izzuddin Halim Roja
by: Halim Roja, Muhammad Izzuddin
Published: (2019)

A study of consumers preference of local or imported instant food product in Segamat town / Aznita Aishah Abdullah and Marlina Mohd Ali
by: Abdullah, Aznita Aishah, et al.
Published: (2001)

Factors influencing green purchase intention among Malaysian consumers / Liyana Adibah Tahir
by: Tahir, Liyana Adibah
Published: (2020)

Factors affecting the purchase intentions of luxury cars in Malaysia
by: Hamidi, Muhammad Hairul Ashraf
Published: (2021)

Examining the determinants of social shopping behaviour among Malaysian social media users / Zulaiha Ahmad … [et al.]
by: Ahmad, Zulaiha, et al.
Published: (2022)

Influence of marketing mix and physical environment on guest emotion in Malaysian hotels
by: Sanib, Noor Izza Rozian
Published: (2014)

Influence of advertising tools on foreign student retention in Universiti Teknologi Malaysia (UTM) / Sham Shela Omar and Nurul Zarith Zainal
by: Omar, Sham Shela, et al.
Published: (2014)

Consumers’ perception and experience in purchasing local fresh fruits from retail shops in Jasin, Melaka / Muhammad Hanif Ishak
by: Ishak, Muhammad Hanif
Published: (2018)

Purchase intention for organic meat among consumers in Klang Valley, Malaysia
by: Wong, Soo Soon
Published: (2014)

Effects of food labels on consumers purchasing behavior in Malaysia
by: Abdul Latiff, Zul Ariff
Published: (2013)

Influence of brand equity dimensions on Malaysian consumers’ repurchase intentions for halal store-brand products
by: Isa, Maryam Ladi
Published: (2024)

The effect of musical fit on consumers’ memory
by: Joanne, P.S. Yeoh, et al.
Published: (2010)