The application of choice experiments in the analysis of visitors preferences for ecotourism facilities and services in Redang Island Marine Park.

This paper estimates the visitor's' preferences of ecotourism facilities and services in the Redang Island Marine Park (RIMP) by using choice experiments (CE). Personal interviews were conducted with a total of 298 visitors of RIMP. The visitors were asked to select the best of ecotourism...

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Main Authors: Yacob, Mohd Rusli, Shuib, Ahmad, Mamat, Mohd Farid
Format: Article
Language:English
English
Published: Universiti Malaysia Sarawak 2009
Online Access:http://psasir.upm.edu.my/id/eprint/17012/
http://psasir.upm.edu.my/id/eprint/17012/1/The%20application%20of%20choice%20experiments%20in%20the%20analysis%20of%20visitors%20preferences%20for%20ecotourism%20facilities%20and%20services%20in%20Redang%20Island%20Marine%20Park.pdf
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author Yacob, Mohd Rusli
Shuib, Ahmad
Mamat, Mohd Farid
author_facet Yacob, Mohd Rusli
Shuib, Ahmad
Mamat, Mohd Farid
author_sort Yacob, Mohd Rusli
building UPM Institutional Repository
collection Online Access
description This paper estimates the visitor's' preferences of ecotourism facilities and services in the Redang Island Marine Park (RIMP) by using choice experiments (CE). Personal interviews were conducted with a total of 298 visitors of RIMP. The visitors were asked to select the best of ecotourism facilities and services from a given set of alternatives. Investigation on the ecotourism facilities and services attributes were done on accessibility to RIMP, provision of interpretive trail, provision of information and extra package price. The conditional logit (CL) model was used to estimate visitors' preferences. Results of the study showed that visitor's preferences of facilities and services varied according to changes in attributes levels. Results of this study are important in assisting policy makers in the management and development of ecotourism facilities and services in RIMP. This study shows that choice experiments are useful tools in the investigation of visitors' preferences for the ecotourism facilities and services in marine park.
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English
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publishDate 2009
publisher Universiti Malaysia Sarawak
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spelling upm-170122015-11-03T01:43:33Z http://psasir.upm.edu.my/id/eprint/17012/ The application of choice experiments in the analysis of visitors preferences for ecotourism facilities and services in Redang Island Marine Park. Yacob, Mohd Rusli Shuib, Ahmad Mamat, Mohd Farid This paper estimates the visitor's' preferences of ecotourism facilities and services in the Redang Island Marine Park (RIMP) by using choice experiments (CE). Personal interviews were conducted with a total of 298 visitors of RIMP. The visitors were asked to select the best of ecotourism facilities and services from a given set of alternatives. Investigation on the ecotourism facilities and services attributes were done on accessibility to RIMP, provision of interpretive trail, provision of information and extra package price. The conditional logit (CL) model was used to estimate visitors' preferences. Results of the study showed that visitor's preferences of facilities and services varied according to changes in attributes levels. Results of this study are important in assisting policy makers in the management and development of ecotourism facilities and services in RIMP. This study shows that choice experiments are useful tools in the investigation of visitors' preferences for the ecotourism facilities and services in marine park. Universiti Malaysia Sarawak 2009-12 Article PeerReviewed application/pdf en http://psasir.upm.edu.my/id/eprint/17012/1/The%20application%20of%20choice%20experiments%20in%20the%20analysis%20of%20visitors%20preferences%20for%20ecotourism%20facilities%20and%20services%20in%20Redang%20Island%20Marine%20Park.pdf Yacob, Mohd Rusli and Shuib, Ahmad and Mamat, Mohd Farid (2009) The application of choice experiments in the analysis of visitors preferences for ecotourism facilities and services in Redang Island Marine Park. International Journal of Business and Society, 10 (2). pp. 39-52. ISSN 1511-6670 English
spellingShingle Yacob, Mohd Rusli
Shuib, Ahmad
Mamat, Mohd Farid
The application of choice experiments in the analysis of visitors preferences for ecotourism facilities and services in Redang Island Marine Park.
title The application of choice experiments in the analysis of visitors preferences for ecotourism facilities and services in Redang Island Marine Park.
title_full The application of choice experiments in the analysis of visitors preferences for ecotourism facilities and services in Redang Island Marine Park.
title_fullStr The application of choice experiments in the analysis of visitors preferences for ecotourism facilities and services in Redang Island Marine Park.
title_full_unstemmed The application of choice experiments in the analysis of visitors preferences for ecotourism facilities and services in Redang Island Marine Park.
title_short The application of choice experiments in the analysis of visitors preferences for ecotourism facilities and services in Redang Island Marine Park.
title_sort application of choice experiments in the analysis of visitors preferences for ecotourism facilities and services in redang island marine park.
url http://psasir.upm.edu.my/id/eprint/17012/
http://psasir.upm.edu.my/id/eprint/17012/1/The%20application%20of%20choice%20experiments%20in%20the%20analysis%20of%20visitors%20preferences%20for%20ecotourism%20facilities%20and%20services%20in%20Redang%20Island%20Marine%20Park.pdf