Malaysia as a culinary tourism destination: international tourist's perspective

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Malaysia as a culinary tourism destination: international tourist's perspective

This study was conducted to determine Malaysia’s current food image and food attribute satisfaction from international tourists’ points of view and subsequently assess their overall satisfaction with the eating experience and behavioral intention. The results indicated that Malaysia possesses clea...

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Bibliographic Details
Main Authors:	Abdul Karim, Muhammad Shahrim, Chua, Bee Lia, Salleh, Hamdin
Format:	Article
Language:	English
Published:	Penerbit Universiti Teknologi MARA (UiTM) Malaysia 2010
Online Access:	http://psasir.upm.edu.my/id/eprint/15519/ http://psasir.upm.edu.my/id/eprint/15519/1/Malaysia%20as%20a%20culinary%20tourism%20destination.pdf

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