Material management in themed restaurants: inspiring the experience economy

Material management in themed restaurants: inspiring the experience economy

In tune with wider ideas of an experience economy, the hospitality industry has increasingly focused less on giving a service to its customers and more on offering them memorable, sensory experiences. This paper looks at one facet of this provision of experiences: the material engineering and manage...

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Bibliographic Details
Main Authors: Che Ishak, Farah Adibah, Crang, Philip, Abdul Karim, Muhammad Shahrim
Format: Article
Language:English
Published: Penerbit Universiti Teknologi MARA (UiTM) Malaysia 2017
Online Access:http://psasir.upm.edu.my/id/eprint/13765/
http://psasir.upm.edu.my/id/eprint/13765/1/Material%20management%20in%20themed%20restaurants%20inspiring%20the%20experience%20economy.pdf

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