Factors influencing archaeological tourists' behavioral intentions: a conceptual framework

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Factors influencing archaeological tourists' behavioral intentions: a conceptual framework

Archaeological tourism has tremendous potential to lure inbound and outbound tourists with the announcement of Lenggong Valley as a World Heritage Site in 2012. Promoting archaeological tourism needs extra effort since the public has limited idea of what the site can offer. Therefore, a series of st...

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Bibliographic Details
Main Authors:	Pong, Kok Shiong, Abdullah, Abdul Rashid
Format:	Article
Language:	English
Published:	Penerbit Universiti Teknologi MARA (UiTM) Malaysia 2017
Online Access:	http://psasir.upm.edu.my/id/eprint/13763/ http://psasir.upm.edu.my/id/eprint/13763/1/Factors%20influencing%20archaeological%20tourists%27%20behavioral%20intentions%20a%20conceptual%20framework.pdf

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