A Conceptual Framework Of Iranian Consumer Trust In
Business To Customers Electronic Commerce

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A Conceptual Framework Of Iranian Consumer Trust In Business To Customers Electronic Commerce

Developing countries such as Iran are facing difficulties to establish e-commerce as part of their economics activities. Previous studies have shown that trust is one of the most important factors affecting the growth of e-commerce. The primary aim of this study is to develop a conceptual framewo...

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Bibliographic Details
Main Author:	Meskaran, Fetemeh
Format:	Thesis
Language:	English English
Published:	2010
Subjects:	Electronic Commerce - Iran Business enterprises - Computer networks.
Online Access:	http://psasir.upm.edu.my/id/eprint/12443/ http://psasir.upm.edu.my/id/eprint/12443/1/FSKTM_2010_4A.pdf

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