Consumer’s knowledge, awareness and willingness to pay for reusable face masks

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Consumer’s knowledge, awareness and willingness to pay for reusable face masks

Reusable face masks are cost-effective and environmentally friendly alternatives. However, the extent to which people are aware and willing to pay for reusable face masks is unknown. Thus, the research aimed to determine the relationship between consumer knowledge and awareness and their willingness...

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Bibliographic Details
Main Authors:	Wan Hasbullah, Wan Nurul Aida Husna, Matthew, Nitanan Koshy, Hassiin, Nor Hizami
Format:	Article
Language:	English
Published:	Universiti Malaysia Terengganu 2025
Online Access:	http://psasir.upm.edu.my/id/eprint/121059/ http://psasir.upm.edu.my/id/eprint/121059/1/121059.pdf

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