Strategic orientation influence on SMEs export performance in Nigeria: measurement validation and preliminary analysis

This research is aimed at enhancing comprehension and validation of the variables that drive the export performance of small and medium enterprises (SMEs) in Nigeria. Notwithstanding the paucity of evidence regarding the export experiences of SMEs from developing countries in the literature, studyin...

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Main Authors: Abubakar, Mukhtar Salisu, Abdul Rahim, Norhuda, Raja Yusof, Raja Nerina, Yahya, Mohamed Hisham
Format: Article
Language:English
Published: Universiti Utara Malaysia Press 2024
Online Access:http://psasir.upm.edu.my/id/eprint/120665/
http://psasir.upm.edu.my/id/eprint/120665/1/120665.pdf
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author Abubakar, Mukhtar Salisu
Abdul Rahim, Norhuda
Raja Yusof, Raja Nerina
Yahya, Mohamed Hisham
author_facet Abubakar, Mukhtar Salisu
Abdul Rahim, Norhuda
Raja Yusof, Raja Nerina
Yahya, Mohamed Hisham
author_sort Abubakar, Mukhtar Salisu
building UPM Institutional Repository
collection Online Access
description This research is aimed at enhancing comprehension and validation of the variables that drive the export performance of small and medium enterprises (SMEs) in Nigeria. Notwithstanding the paucity of evidence regarding the export experiences of SMEs from developing countries in the literature, studying the SME setting is crucial, given its growing significance in enhancing national and global economies. A survey design was used to gather data from owners and managers of Nigerian SMEs that were involved in exports. Based on convenience sampling, 450 questionnaires were distributed. Of this number, 278 valid responses were returned. The study model was assessed via partial least square structural equation modelling (PLS-SEM), and the statistical package for social science (SPSS v24) was used for preliminary analysis. The results seem to suggest that the seven-construct measurements—entrepreneurial orientation, market orientation, learning orientation, export orientation, export knowledge, access to finance, and export performance—are well suited for estimating the variables under investigation in a Nigerian setting. Similarly, the direct relationship between the exogenous and endogenous constructs was positive and significant. The outcomes validated applying the dynamic capability view and its principles to explain the success of the export performance of SMEs in Nigeria.
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spelling upm-1206652025-10-17T03:04:23Z http://psasir.upm.edu.my/id/eprint/120665/ Strategic orientation influence on SMEs export performance in Nigeria: measurement validation and preliminary analysis Abubakar, Mukhtar Salisu Abdul Rahim, Norhuda Raja Yusof, Raja Nerina Yahya, Mohamed Hisham This research is aimed at enhancing comprehension and validation of the variables that drive the export performance of small and medium enterprises (SMEs) in Nigeria. Notwithstanding the paucity of evidence regarding the export experiences of SMEs from developing countries in the literature, studying the SME setting is crucial, given its growing significance in enhancing national and global economies. A survey design was used to gather data from owners and managers of Nigerian SMEs that were involved in exports. Based on convenience sampling, 450 questionnaires were distributed. Of this number, 278 valid responses were returned. The study model was assessed via partial least square structural equation modelling (PLS-SEM), and the statistical package for social science (SPSS v24) was used for preliminary analysis. The results seem to suggest that the seven-construct measurements—entrepreneurial orientation, market orientation, learning orientation, export orientation, export knowledge, access to finance, and export performance—are well suited for estimating the variables under investigation in a Nigerian setting. Similarly, the direct relationship between the exogenous and endogenous constructs was positive and significant. The outcomes validated applying the dynamic capability view and its principles to explain the success of the export performance of SMEs in Nigeria. Universiti Utara Malaysia Press 2024-08-28 Article PeerReviewed text en cc_by_4 http://psasir.upm.edu.my/id/eprint/120665/1/120665.pdf Abubakar, Mukhtar Salisu and Abdul Rahim, Norhuda and Raja Yusof, Raja Nerina and Yahya, Mohamed Hisham (2024) Strategic orientation influence on SMEs export performance in Nigeria: measurement validation and preliminary analysis. Journal of International Studies, 20 (2). pp. 149-190. ISSN 1823-691X; eISSN: 2289-666X https://e-journal.uum.edu.my/index.php/jis/article/view/23000 10.32890/jis2024.20.2.6
spellingShingle Abubakar, Mukhtar Salisu
Abdul Rahim, Norhuda
Raja Yusof, Raja Nerina
Yahya, Mohamed Hisham
Strategic orientation influence on SMEs export performance in Nigeria: measurement validation and preliminary analysis
title Strategic orientation influence on SMEs export performance in Nigeria: measurement validation and preliminary analysis
title_full Strategic orientation influence on SMEs export performance in Nigeria: measurement validation and preliminary analysis
title_fullStr Strategic orientation influence on SMEs export performance in Nigeria: measurement validation and preliminary analysis
title_full_unstemmed Strategic orientation influence on SMEs export performance in Nigeria: measurement validation and preliminary analysis
title_short Strategic orientation influence on SMEs export performance in Nigeria: measurement validation and preliminary analysis
title_sort strategic orientation influence on smes export performance in nigeria: measurement validation and preliminary analysis
url http://psasir.upm.edu.my/id/eprint/120665/
http://psasir.upm.edu.my/id/eprint/120665/
http://psasir.upm.edu.my/id/eprint/120665/
http://psasir.upm.edu.my/id/eprint/120665/1/120665.pdf