Virtual music idol, the Chinese Leitkultur and the making of the world’s first virtual ‘Red Diva’

Luo Tianyi is currently the most popular virtual music idol in China, a product of the collective imagination of her fans. She has attracted many fans because of her cute image, her music works, and the space for imagination it brings to people. The development of virtual singers in China is deeply...

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Main Authors: Liuyan, Song, Wei, Chow Ow, Fan, Li, Gill, Sarjit S., Linghan, Zhai
Format: Article
Language:English
Published: Canadian Center of Science and Education 2024
Online Access:http://psasir.upm.edu.my/id/eprint/117724/
http://psasir.upm.edu.my/id/eprint/117724/1/117724.pdf
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author Liuyan, Song
Wei, Chow Ow
Fan, Li
Gill, Sarjit S.
Linghan, Zhai
author_facet Liuyan, Song
Wei, Chow Ow
Fan, Li
Gill, Sarjit S.
Linghan, Zhai
author_sort Liuyan, Song
building UPM Institutional Repository
collection Online Access
description Luo Tianyi is currently the most popular virtual music idol in China, a product of the collective imagination of her fans. She has attracted many fans because of her cute image, her music works, and the space for imagination it brings to people. The development of virtual singers in China is deeply influenced by the Japanese ACGN (anime comic game novel) culture. At first, most of Luo Tianyi's fans were fans of the Japanese virtual singer Hatsune Miku or other anime fandoms with a strong subcultural nature. However, in recent years, Luo Tianyi has gradually attracted t he attention of the Chinese official media and gradually shifted from subculture to mainstream culture. As a result, it has not only had a significant impact on the Bilibili site, the largest interactive Internet platform for teenagers in China but also interacted with the official media, thus becoming an extraordinary music idol.
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institution Universiti Putra Malaysia
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language English
last_indexed 2025-11-15T14:34:41Z
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publisher Canadian Center of Science and Education
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spelling upm-1177242025-06-11T01:50:41Z http://psasir.upm.edu.my/id/eprint/117724/ Virtual music idol, the Chinese Leitkultur and the making of the world’s first virtual ‘Red Diva’ Liuyan, Song Wei, Chow Ow Fan, Li Gill, Sarjit S. Linghan, Zhai Luo Tianyi is currently the most popular virtual music idol in China, a product of the collective imagination of her fans. She has attracted many fans because of her cute image, her music works, and the space for imagination it brings to people. The development of virtual singers in China is deeply influenced by the Japanese ACGN (anime comic game novel) culture. At first, most of Luo Tianyi's fans were fans of the Japanese virtual singer Hatsune Miku or other anime fandoms with a strong subcultural nature. However, in recent years, Luo Tianyi has gradually attracted t he attention of the Chinese official media and gradually shifted from subculture to mainstream culture. As a result, it has not only had a significant impact on the Bilibili site, the largest interactive Internet platform for teenagers in China but also interacted with the official media, thus becoming an extraordinary music idol. Canadian Center of Science and Education 2024-02-26 Article PeerReviewed text en cc_by_4 http://psasir.upm.edu.my/id/eprint/117724/1/117724.pdf Liuyan, Song and Wei, Chow Ow and Fan, Li and Gill, Sarjit S. and Linghan, Zhai (2024) Virtual music idol, the Chinese Leitkultur and the making of the world’s first virtual ‘Red Diva’. Asian Social Science, 20 (2). pp. 24-34. ISSN 1911-2017; eISSN: 1911-2025 https://ccsenet.org/journal/index.php/ass/article/view/0/49884 10.5539/ass.v20n2p24
spellingShingle Liuyan, Song
Wei, Chow Ow
Fan, Li
Gill, Sarjit S.
Linghan, Zhai
Virtual music idol, the Chinese Leitkultur and the making of the world’s first virtual ‘Red Diva’
title Virtual music idol, the Chinese Leitkultur and the making of the world’s first virtual ‘Red Diva’
title_full Virtual music idol, the Chinese Leitkultur and the making of the world’s first virtual ‘Red Diva’
title_fullStr Virtual music idol, the Chinese Leitkultur and the making of the world’s first virtual ‘Red Diva’
title_full_unstemmed Virtual music idol, the Chinese Leitkultur and the making of the world’s first virtual ‘Red Diva’
title_short Virtual music idol, the Chinese Leitkultur and the making of the world’s first virtual ‘Red Diva’
title_sort virtual music idol, the chinese leitkultur and the making of the world’s first virtual ‘red diva’
url http://psasir.upm.edu.my/id/eprint/117724/
http://psasir.upm.edu.my/id/eprint/117724/
http://psasir.upm.edu.my/id/eprint/117724/
http://psasir.upm.edu.my/id/eprint/117724/1/117724.pdf