Knowledge mapping of impulsive buying behaviour research: a visual analysis using CiteSpace
With the development of e-commerce, impulse buying behavior has transitioned from offline to online, presenting significant exploration value. This study aims to provide a compre- hensive knowledge map and in-depth analysis of research on impulsive purchase behavior, helping readers understand the l...
| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Springer
2024
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| Online Access: | http://psasir.upm.edu.my/id/eprint/117660/ http://psasir.upm.edu.my/id/eprint/117660/1/117660.pdf |
| _version_ | 1848867307567185920 |
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| author | Yee Choy Leong, Choy Leong Lee Shin Yiing, Shin Yiing Gong Xiyun, Gong Ethan Yi Cao, Ethan Yi Mohammad Saif, Abu Naser |
| author_facet | Yee Choy Leong, Choy Leong Lee Shin Yiing, Shin Yiing Gong Xiyun, Gong Ethan Yi Cao, Ethan Yi Mohammad Saif, Abu Naser |
| author_sort | Yee Choy Leong, Choy Leong |
| building | UPM Institutional Repository |
| collection | Online Access |
| description | With the development of e-commerce, impulse buying behavior has transitioned from offline to online, presenting significant exploration value. This study aims to provide a compre- hensive knowledge map and in-depth analysis of research on impulsive purchase behavior, helping readers understand the latest global trends in this field from 1967 to September 30, 2023. The study offers a visual analysis using CiteSpace, encompassing 704 academic articles on impulsive buying behavior published over 55 years. The status is revealed through collaboration networks, co-citation networks, and trend analysis. Researchers explore impulsive buying behavior in various contexts, with “e-commerce” being a primary focus. Notable new keywords include technology, customer satisfaction, perceived value, and virtual reality, among others. These terms contribute to future research directions. Overall, this pioneering research combines visual analysis to provide valuable insights and research recommendations for academics studying impulsive buying behavior. |
| first_indexed | 2025-11-15T14:34:25Z |
| format | Article |
| id | upm-117660 |
| institution | Universiti Putra Malaysia |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-15T14:34:25Z |
| publishDate | 2024 |
| publisher | Springer |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | upm-1176602025-06-06T01:19:39Z http://psasir.upm.edu.my/id/eprint/117660/ Knowledge mapping of impulsive buying behaviour research: a visual analysis using CiteSpace Yee Choy Leong, Choy Leong Lee Shin Yiing, Shin Yiing Gong Xiyun, Gong Ethan Yi Cao, Ethan Yi Mohammad Saif, Abu Naser With the development of e-commerce, impulse buying behavior has transitioned from offline to online, presenting significant exploration value. This study aims to provide a compre- hensive knowledge map and in-depth analysis of research on impulsive purchase behavior, helping readers understand the latest global trends in this field from 1967 to September 30, 2023. The study offers a visual analysis using CiteSpace, encompassing 704 academic articles on impulsive buying behavior published over 55 years. The status is revealed through collaboration networks, co-citation networks, and trend analysis. Researchers explore impulsive buying behavior in various contexts, with “e-commerce” being a primary focus. Notable new keywords include technology, customer satisfaction, perceived value, and virtual reality, among others. These terms contribute to future research directions. Overall, this pioneering research combines visual analysis to provide valuable insights and research recommendations for academics studying impulsive buying behavior. Springer 2024 Article PeerReviewed text en cc_by_4 http://psasir.upm.edu.my/id/eprint/117660/1/117660.pdf Yee Choy Leong, Choy Leong and Lee Shin Yiing, Shin Yiing and Gong Xiyun, Gong and Ethan Yi Cao, Ethan Yi and Mohammad Saif, Abu Naser (2024) Knowledge mapping of impulsive buying behaviour research: a visual analysis using CiteSpace. Humanities & Social Sciences Communications, 11 (1). art. no. 967. pp. 1-18. ISSN 2662-9992 http://psasir.upm.edu.my/id/eprint/117660/1/117660.pdf 10.1057/s41599-024-03473-9 |
| spellingShingle | Yee Choy Leong, Choy Leong Lee Shin Yiing, Shin Yiing Gong Xiyun, Gong Ethan Yi Cao, Ethan Yi Mohammad Saif, Abu Naser Knowledge mapping of impulsive buying behaviour research: a visual analysis using CiteSpace |
| title | Knowledge mapping of impulsive buying behaviour research: a visual analysis using CiteSpace |
| title_full | Knowledge mapping of impulsive buying behaviour research: a visual analysis using CiteSpace |
| title_fullStr | Knowledge mapping of impulsive buying behaviour research: a visual analysis using CiteSpace |
| title_full_unstemmed | Knowledge mapping of impulsive buying behaviour research: a visual analysis using CiteSpace |
| title_short | Knowledge mapping of impulsive buying behaviour research: a visual analysis using CiteSpace |
| title_sort | knowledge mapping of impulsive buying behaviour research: a visual analysis using citespace |
| url | http://psasir.upm.edu.my/id/eprint/117660/ http://psasir.upm.edu.my/id/eprint/117660/ http://psasir.upm.edu.my/id/eprint/117660/ http://psasir.upm.edu.my/id/eprint/117660/1/117660.pdf |