The synergistic effects of customer orientation and knowledge management on firm performance

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The synergistic effects of customer orientation and knowledge management on firm performance

This review paper explores the intricate relationship between Customer Orientation, Knowledge Management, andFirm Performance, providing a comprehensive analysis of their collective impact on contemporary business practices. Anchored in a robust conceptual framework, the literature review traces the...

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Bibliographic Details
Main Authors:	Zhang, Xinghui, Alwie, Aryaty Binti, Rosli, Anita Binti
Format:	Article
Language:	English
Published:	Arts and Science Press 2024
Online Access:	http://psasir.upm.edu.my/id/eprint/117593/ http://psasir.upm.edu.my/id/eprint/117593/1/117593.pdf

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