APA (7th ed.) Citation

Xie, Q., Mahomed, A. S. B., Mohamed, R., & Subramaniam, A. (2024). How live streamers can motivate consumers' purchase intention: An empirical study based on social presence, trust, and innovation acceptance. Human Resources Management Academic Research Society (HRMARS).

Chicago Style (17th ed.) Citation

Xie, Qing, Anuar Shah Bali Mahomed, Rosmah Mohamed, and Anusuiya Subramaniam. How Live Streamers Can Motivate Consumers' Purchase Intention: An Empirical Study Based on Social Presence, Trust, and Innovation Acceptance. Human Resources Management Academic Research Society (HRMARS), 2024.

MLA (9th ed.) Citation

Xie, Qing, et al. How Live Streamers Can Motivate Consumers' Purchase Intention: An Empirical Study Based on Social Presence, Trust, and Innovation Acceptance. Human Resources Management Academic Research Society (HRMARS), 2024.