Literature review on Chinese character design
With the advent of the information age, typeface design as an important element of visual communication by People's attention. Good typeface design can accurately express and convey information in daily life, at the same time, it can enhance the artistic sense and aesthetic value of typeface de...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Human Resources Management Academic Research Society (HRMARS)
2024
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| Online Access: | http://psasir.upm.edu.my/id/eprint/116578/ http://psasir.upm.edu.my/id/eprint/116578/1/116578.pdf |
| _version_ | 1848867040332349440 |
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| author | Zhu, Hongyu Alli, Hassan Abidin, Sazrinee Zainal |
| author_facet | Zhu, Hongyu Alli, Hassan Abidin, Sazrinee Zainal |
| author_sort | Zhu, Hongyu |
| building | UPM Institutional Repository |
| collection | Online Access |
| description | With the advent of the information age, typeface design as an important element of visual communication by People's attention. Good typeface design can accurately express and convey information in daily life, at the same time, it can enhance the artistic sense and aesthetic value of typeface design, and promote the inheritance and development of traditional culture. At present, there are some problems in Chinese character design, such as the lack of visual aesthetics and how to achieve the innovation and development of Chinese character design while inheriting Chinese culture. By means of literature research, the development trend, background, existing research achievements and shortcomings of Chinese character design in different periods are discussed.The study found that with the rapid development of technology, the impact of globalization, new technology and the cultural value of Chinese characters, how to pass on the culture while continuing to do a good job of innovation and development has become a need to solve the task of the times.In the future research, we need to further explore how to promote the development of font design and improve the functional application of typography through scientific and technological means and innovative methods. |
| first_indexed | 2025-11-15T14:30:10Z |
| format | Article |
| id | upm-116578 |
| institution | Universiti Putra Malaysia |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-15T14:30:10Z |
| publishDate | 2024 |
| publisher | Human Resources Management Academic Research Society (HRMARS) |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | upm-1165782025-04-11T09:18:19Z http://psasir.upm.edu.my/id/eprint/116578/ Literature review on Chinese character design Zhu, Hongyu Alli, Hassan Abidin, Sazrinee Zainal With the advent of the information age, typeface design as an important element of visual communication by People's attention. Good typeface design can accurately express and convey information in daily life, at the same time, it can enhance the artistic sense and aesthetic value of typeface design, and promote the inheritance and development of traditional culture. At present, there are some problems in Chinese character design, such as the lack of visual aesthetics and how to achieve the innovation and development of Chinese character design while inheriting Chinese culture. By means of literature research, the development trend, background, existing research achievements and shortcomings of Chinese character design in different periods are discussed.The study found that with the rapid development of technology, the impact of globalization, new technology and the cultural value of Chinese characters, how to pass on the culture while continuing to do a good job of innovation and development has become a need to solve the task of the times.In the future research, we need to further explore how to promote the development of font design and improve the functional application of typography through scientific and technological means and innovative methods. Human Resources Management Academic Research Society (HRMARS) 2024-01-21 Article PeerReviewed text en cc_by_4 http://psasir.upm.edu.my/id/eprint/116578/1/116578.pdf Zhu, Hongyu and Alli, Hassan and Abidin, Sazrinee Zainal (2024) Literature review on Chinese character design. International Journal of Academic Research in Business and Social Sciences, 14 (1). pp. 2534-2545. ISSN 2222-6990 https://hrmars.com/index.php/IJARBSS/article/view/19672/Literature-Review-on-Chinese-Character-Design 10.6007/ijarbss/v14-i1/19672 |
| spellingShingle | Zhu, Hongyu Alli, Hassan Abidin, Sazrinee Zainal Literature review on Chinese character design |
| title | Literature review on Chinese character design |
| title_full | Literature review on Chinese character design |
| title_fullStr | Literature review on Chinese character design |
| title_full_unstemmed | Literature review on Chinese character design |
| title_short | Literature review on Chinese character design |
| title_sort | literature review on chinese character design |
| url | http://psasir.upm.edu.my/id/eprint/116578/ http://psasir.upm.edu.my/id/eprint/116578/ http://psasir.upm.edu.my/id/eprint/116578/ http://psasir.upm.edu.my/id/eprint/116578/1/116578.pdf |