Exploring commercial contingency environmentdevelopmental factors affecting the adoption of mobile payment: a qualitative study

This qualitative study explores the changes in the commercial environment as external changes impact mobile customer payment (mPayment) adoption from the service provider based on Contingency Theory (CT) underpinnings. To test the objectives, data was collected from semistructured personal interview...

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Main Authors: Manoharan, Sharmila, Rahman, Rozanah Ab., Bakar, Elistina Abu, Hashim, Haslinda, Subramaniam, Shamala
Format: Article
Published: Malque Publishing 2024
Online Access:http://psasir.upm.edu.my/id/eprint/115994/
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author Manoharan, Sharmila
Rahman, Rozanah Ab.
Bakar, Elistina Abu
Hashim, Haslinda
Subramaniam, Shamala
author_facet Manoharan, Sharmila
Rahman, Rozanah Ab.
Bakar, Elistina Abu
Hashim, Haslinda
Subramaniam, Shamala
author_sort Manoharan, Sharmila
building UPM Institutional Repository
collection Online Access
description This qualitative study explores the changes in the commercial environment as external changes impact mobile customer payment (mPayment) adoption from the service provider based on Contingency Theory (CT) underpinnings. To test the objectives, data was collected from semistructured personal interviews using a small group of imminent participants and was analyzed using phenomenological research to yield rich data beyond customer adoption. This study employed the CT and Technology Acceptance Model (TAM) theory to provide in-depth commerce environment contribution factors. These external factors that impact mobile payment adoption from the service provider act as the key driving force in the value chain. Often arising from market dictatorship beyond the service provider's control. This study accumulated data to elucidate Research Question One (RQ1): What are the market developments in the commerce environment influencing mPayment?. The findings indicated that the commerce environment market development branches into three categories: Commercial Environment Development, Commercial Policy Development, and Commercial Trends Development. The characteristic of the mobile payment service market implicates value to customer adoption beyond the ability of the service providers to dictate. The three categories under the mPayment commerce environment market development contributed to the body of knowledge: 1) Commercial Environment Development: affirms the positive mPayment dynamics and progressively visible developmental changes; 2) Commercial Policy Development: allows both service provider and consumer to make an informed decision related to mPayment transactions as it influences the operational frameworks of the consumer; 3) Commercial Trends Development: provides strategic directions to the service providers in the future.
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institution Universiti Putra Malaysia
institution_category Local University
last_indexed 2025-11-15T14:28:05Z
publishDate 2024
publisher Malque Publishing
recordtype eprints
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spelling upm-1159942025-03-17T08:04:03Z http://psasir.upm.edu.my/id/eprint/115994/ Exploring commercial contingency environmentdevelopmental factors affecting the adoption of mobile payment: a qualitative study Manoharan, Sharmila Rahman, Rozanah Ab. Bakar, Elistina Abu Hashim, Haslinda Subramaniam, Shamala This qualitative study explores the changes in the commercial environment as external changes impact mobile customer payment (mPayment) adoption from the service provider based on Contingency Theory (CT) underpinnings. To test the objectives, data was collected from semistructured personal interviews using a small group of imminent participants and was analyzed using phenomenological research to yield rich data beyond customer adoption. This study employed the CT and Technology Acceptance Model (TAM) theory to provide in-depth commerce environment contribution factors. These external factors that impact mobile payment adoption from the service provider act as the key driving force in the value chain. Often arising from market dictatorship beyond the service provider's control. This study accumulated data to elucidate Research Question One (RQ1): What are the market developments in the commerce environment influencing mPayment?. The findings indicated that the commerce environment market development branches into three categories: Commercial Environment Development, Commercial Policy Development, and Commercial Trends Development. The characteristic of the mobile payment service market implicates value to customer adoption beyond the ability of the service providers to dictate. The three categories under the mPayment commerce environment market development contributed to the body of knowledge: 1) Commercial Environment Development: affirms the positive mPayment dynamics and progressively visible developmental changes; 2) Commercial Policy Development: allows both service provider and consumer to make an informed decision related to mPayment transactions as it influences the operational frameworks of the consumer; 3) Commercial Trends Development: provides strategic directions to the service providers in the future. Malque Publishing 2024 Article PeerReviewed Manoharan, Sharmila and Rahman, Rozanah Ab. and Bakar, Elistina Abu and Hashim, Haslinda and Subramaniam, Shamala (2024) Exploring commercial contingency environmentdevelopmental factors affecting the adoption of mobile payment: a qualitative study. Multidisciplinary Science Journal, 6. art. no. 2024ss0425. ISSN 2675-1240; eISSN: 2675-1240 https://malque.pub/ojs/index.php/msj/article/view/5111 10.31893/multiscience.2024ss0425
spellingShingle Manoharan, Sharmila
Rahman, Rozanah Ab.
Bakar, Elistina Abu
Hashim, Haslinda
Subramaniam, Shamala
Exploring commercial contingency environmentdevelopmental factors affecting the adoption of mobile payment: a qualitative study
title Exploring commercial contingency environmentdevelopmental factors affecting the adoption of mobile payment: a qualitative study
title_full Exploring commercial contingency environmentdevelopmental factors affecting the adoption of mobile payment: a qualitative study
title_fullStr Exploring commercial contingency environmentdevelopmental factors affecting the adoption of mobile payment: a qualitative study
title_full_unstemmed Exploring commercial contingency environmentdevelopmental factors affecting the adoption of mobile payment: a qualitative study
title_short Exploring commercial contingency environmentdevelopmental factors affecting the adoption of mobile payment: a qualitative study
title_sort exploring commercial contingency environmentdevelopmental factors affecting the adoption of mobile payment: a qualitative study
url http://psasir.upm.edu.my/id/eprint/115994/
http://psasir.upm.edu.my/id/eprint/115994/
http://psasir.upm.edu.my/id/eprint/115994/