Visitor experience in digital museums: dimensions, scale development, and validation

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Visitor experience in digital museums: dimensions, scale development, and validation

Purpose – Providing visitors with excellent experience is a key challenge faced by digital museum development. However, the dimensionality of visitor experience in digital museums is under-explored, and there is a scarcity of survey scales for measuring multiple dimensions of visitor experience in d...

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Bibliographic Details
Main Authors:	Zhu, Lanxin, De Costa, Feroz, Yasin, Megat Al-Imran
Format:	Article
Language:	English
Published:	Redfame Publishing Inc. 2024
Online Access:	http://psasir.upm.edu.my/id/eprint/114471/ http://psasir.upm.edu.my/id/eprint/114471/1/114471.pdf

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