Cars are ready to fly: urban air mobility and psychological process of sustainable travel mode choices
Objective: This study is designed to predict individuals’ pro-social behavior in their choice of travel modes. Specifically, the consumer adoption process and the norm activation model are incorporated as the overarching theoretical model in consideration of the relative advantages of urban air mobi...
| Main Authors: | , , , , , , |
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| Format: | Article |
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Routledge
2024
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| Online Access: | http://psasir.upm.edu.my/id/eprint/113942/ |
| _version_ | 1848866362514997248 |
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| author | Kim, Jinkyung Jenny Radic, Aleksandar Ariza-Montes, Antonio Chua, Bee-Lia Koo, Bonhak Kim, Seongseop Han, Heesup |
| author_facet | Kim, Jinkyung Jenny Radic, Aleksandar Ariza-Montes, Antonio Chua, Bee-Lia Koo, Bonhak Kim, Seongseop Han, Heesup |
| author_sort | Kim, Jinkyung Jenny |
| building | UPM Institutional Repository |
| collection | Online Access |
| description | Objective: This study is designed to predict individuals’ pro-social behavior in their choice of travel modes. Specifically, the consumer adoption process and the norm activation model are incorporated as the overarching theoretical model in consideration of the relative advantages of urban air mobility. Background: Urban air mobility, the next generation urban transport system, is all set to fly. Urban air mobility is a notable disruptive innovation in aviation and mobility system as a sustainable means of transportation. Method: Using a quantitative procedure, we developed the theoretical framework based on the existing theories and examined hypotheses using structural equation modeling and invariance test. Results: The findings indicate that the adoption intention toward urban air mobility is driven by problem recognition, awareness, interest, evaluation, ascribed responsibility, and personal norms. In addition, the relative advantage of urban air mobility moderates the relationships between interest and evaluation, and between ascribed responsibility and personal norms. Conclusion: Based on the empirical evidence, this study discusses the findings and subsequent implications for academia. We also address the opportunities for governmental organizations and industry to maximize the utilization of urban air mobility in order to make a city more convenient, cleaner, faster, greener, and safer. |
| first_indexed | 2025-11-15T14:19:24Z |
| format | Article |
| id | upm-113942 |
| institution | Universiti Putra Malaysia |
| institution_category | Local University |
| last_indexed | 2025-11-15T14:19:24Z |
| publishDate | 2024 |
| publisher | Routledge |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | upm-1139422024-11-26T02:10:43Z http://psasir.upm.edu.my/id/eprint/113942/ Cars are ready to fly: urban air mobility and psychological process of sustainable travel mode choices Kim, Jinkyung Jenny Radic, Aleksandar Ariza-Montes, Antonio Chua, Bee-Lia Koo, Bonhak Kim, Seongseop Han, Heesup Objective: This study is designed to predict individuals’ pro-social behavior in their choice of travel modes. Specifically, the consumer adoption process and the norm activation model are incorporated as the overarching theoretical model in consideration of the relative advantages of urban air mobility. Background: Urban air mobility, the next generation urban transport system, is all set to fly. Urban air mobility is a notable disruptive innovation in aviation and mobility system as a sustainable means of transportation. Method: Using a quantitative procedure, we developed the theoretical framework based on the existing theories and examined hypotheses using structural equation modeling and invariance test. Results: The findings indicate that the adoption intention toward urban air mobility is driven by problem recognition, awareness, interest, evaluation, ascribed responsibility, and personal norms. In addition, the relative advantage of urban air mobility moderates the relationships between interest and evaluation, and between ascribed responsibility and personal norms. Conclusion: Based on the empirical evidence, this study discusses the findings and subsequent implications for academia. We also address the opportunities for governmental organizations and industry to maximize the utilization of urban air mobility in order to make a city more convenient, cleaner, faster, greener, and safer. Routledge 2024-07 Article PeerReviewed Kim, Jinkyung Jenny and Radic, Aleksandar and Ariza-Montes, Antonio and Chua, Bee-Lia and Koo, Bonhak and Kim, Seongseop and Han, Heesup (2024) Cars are ready to fly: urban air mobility and psychological process of sustainable travel mode choices. International Journal of Aerospace Psychology. ISSN 2472-1840; eISSN: 2472-1832 https://www.tandfonline.com/doi/full/10.1080/24721840.2024.2384377 10.1080/24721840.2024.2384377 |
| spellingShingle | Kim, Jinkyung Jenny Radic, Aleksandar Ariza-Montes, Antonio Chua, Bee-Lia Koo, Bonhak Kim, Seongseop Han, Heesup Cars are ready to fly: urban air mobility and psychological process of sustainable travel mode choices |
| title | Cars are ready to fly: urban air mobility and psychological process of sustainable travel mode choices |
| title_full | Cars are ready to fly: urban air mobility and psychological process of sustainable travel mode choices |
| title_fullStr | Cars are ready to fly: urban air mobility and psychological process of sustainable travel mode choices |
| title_full_unstemmed | Cars are ready to fly: urban air mobility and psychological process of sustainable travel mode choices |
| title_short | Cars are ready to fly: urban air mobility and psychological process of sustainable travel mode choices |
| title_sort | cars are ready to fly: urban air mobility and psychological process of sustainable travel mode choices |
| url | http://psasir.upm.edu.my/id/eprint/113942/ http://psasir.upm.edu.my/id/eprint/113942/ http://psasir.upm.edu.my/id/eprint/113942/ |