A case study on the application of new media technology and market expansion of rural enterprises in Central China

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A case study on the application of new media technology and market expansion of rural enterprises in Central China

New media has become a critical marketing method in modern times and plays a vital role in rural China's market expansion and development. Currently, the sales of agricultural products by Chinese rural enterprises have become an indispensable part of agricultural product marketing. In the face...

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Bibliographic Details
Main Authors:	Liu, Meng, Wan Abas, Wan Antia, Mamat, Roslina
Format:	Article
Language:	English
Published:	Redfame Publishing 2024
Online Access:	http://psasir.upm.edu.my/id/eprint/113730/ http://psasir.upm.edu.my/id/eprint/113730/1/113730.pdf

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