Prioritizing factors in social media crisis communication for resilience enhancement using analytical hierarchy process

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Prioritizing factors in social media crisis communication for resilience enhancement using analytical hierarchy process

In today's era dominated by social media, crisis communication has become increasingly complex in the evolving landscape of crisis management, shaped by globalization and technological advancements. The pivotal role of social media in facilitating information seeking and sharing during crises u...

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Bibliographic Details
Main Authors:	Mundottukandi, Mohammed S., Jusoh, Yusmadi Yah, Pa, Noraini Che, Haizan Nor, Rozi Nor, Bukar, Umar Ali
Format:	Article
Language:	English
Published:	Institute of Electrical and Electronics Engineers 2024
Online Access:	http://psasir.upm.edu.my/id/eprint/112824/ http://psasir.upm.edu.my/id/eprint/112824/1/112824.pdf

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