Ethical banking behavior among millennials and Gen-Z in Malaysia

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Ethical banking behavior among millennials and Gen-Z in Malaysia

Purpose: This study aims to determine the factors that influence ethical banking behavior among millennials and Gen-Z in Malaysia. Design/methodology/approach: A stratified sample of 525 millennials and Gen-Z of Malaysian banking customers was used. Extended ethical decision-making (EDM) model was t...

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Bibliographic Details
Main Authors:	Zahari, Siti Aisyah, Shahimi, Shahida, Alma'amun, Suhaili, Arshad, Mohd Mursyid
Format:	Article
Language:	English
Published:	Emerald Publishing 2024
Online Access:	http://psasir.upm.edu.my/id/eprint/112806/ http://psasir.upm.edu.my/id/eprint/112806/1/112806.pdf

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