Knowledge mapping of impulsive buying behavior research: a visual analysis using CiteSpace
With the development of e-commerce, impulse buying behavior has transitioned from offline to online, presenting significant exploration value. This study aims to provide a comprehensive knowledge map and in-depth analysis of research on impulsive purchase behavior, helping readers understand the lat...
| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Springer Nature
2024
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| Online Access: | http://psasir.upm.edu.my/id/eprint/112010/ http://psasir.upm.edu.my/id/eprint/112010/1/1-Knowledge%20mapping%20of%20impulsive%20buying%20behavior%20research-a%20visual%20analysis%20using%20CiteSpace.pdf |
| _version_ | 1848865832658010112 |
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| author | Gong, Xiyun Yee, Choy Leong Lee, Shin Yiing Ethan Yi, Cao Abu Naser Mohammad, Saif |
| author_facet | Gong, Xiyun Yee, Choy Leong Lee, Shin Yiing Ethan Yi, Cao Abu Naser Mohammad, Saif |
| author_sort | Gong, Xiyun |
| building | UPM Institutional Repository |
| collection | Online Access |
| description | With the development of e-commerce, impulse buying behavior has transitioned from offline to online, presenting significant exploration value. This study aims to provide a comprehensive knowledge map and in-depth analysis of research on impulsive purchase behavior, helping readers understand the latest global trends in this field from 1967 to September 30, 2023. The study offers a visual analysis using CiteSpace, encompassing 704 academic articles on impulsive buying behavior published over 55 years. The status is revealed through collaboration networks, co-citation networks, and trend analysis. Researchers explore impulsive buying behavior in various contexts, with “e-commerce” being a primary focus. Notable new keywords include technology, customer satisfaction, perceived value, and virtual reality, among others. These terms contribute to future research directions. Overall, this pioneering research combines visual analysis to provide valuable insights and research recommendations for academics studying impulsive buying behavior. |
| first_indexed | 2025-11-15T14:10:59Z |
| format | Article |
| id | upm-112010 |
| institution | Universiti Putra Malaysia |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-15T14:10:59Z |
| publishDate | 2024 |
| publisher | Springer Nature |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | upm-1120102024-09-10T04:17:14Z http://psasir.upm.edu.my/id/eprint/112010/ Knowledge mapping of impulsive buying behavior research: a visual analysis using CiteSpace Gong, Xiyun Yee, Choy Leong Lee, Shin Yiing Ethan Yi, Cao Abu Naser Mohammad, Saif With the development of e-commerce, impulse buying behavior has transitioned from offline to online, presenting significant exploration value. This study aims to provide a comprehensive knowledge map and in-depth analysis of research on impulsive purchase behavior, helping readers understand the latest global trends in this field from 1967 to September 30, 2023. The study offers a visual analysis using CiteSpace, encompassing 704 academic articles on impulsive buying behavior published over 55 years. The status is revealed through collaboration networks, co-citation networks, and trend analysis. Researchers explore impulsive buying behavior in various contexts, with “e-commerce” being a primary focus. Notable new keywords include technology, customer satisfaction, perceived value, and virtual reality, among others. These terms contribute to future research directions. Overall, this pioneering research combines visual analysis to provide valuable insights and research recommendations for academics studying impulsive buying behavior. Springer Nature 2024-07-27 Article PeerReviewed text en cc_by_4 http://psasir.upm.edu.my/id/eprint/112010/1/1-Knowledge%20mapping%20of%20impulsive%20buying%20behavior%20research-a%20visual%20analysis%20using%20CiteSpace.pdf Gong, Xiyun and Yee, Choy Leong and Lee, Shin Yiing and Ethan Yi, Cao and Abu Naser Mohammad, Saif (2024) Knowledge mapping of impulsive buying behavior research: a visual analysis using CiteSpace. Humanities and Social Sciences Communications, 11 (1). art. no. 967. pp. 1-18. ISSN 2662-9992 https://www.nature.com/articles/s41599-024-03473-9 10.1057/s41599-024-03473-9 |
| spellingShingle | Gong, Xiyun Yee, Choy Leong Lee, Shin Yiing Ethan Yi, Cao Abu Naser Mohammad, Saif Knowledge mapping of impulsive buying behavior research: a visual analysis using CiteSpace |
| title | Knowledge mapping of impulsive buying behavior research: a visual analysis using CiteSpace |
| title_full | Knowledge mapping of impulsive buying behavior research: a visual analysis using CiteSpace |
| title_fullStr | Knowledge mapping of impulsive buying behavior research: a visual analysis using CiteSpace |
| title_full_unstemmed | Knowledge mapping of impulsive buying behavior research: a visual analysis using CiteSpace |
| title_short | Knowledge mapping of impulsive buying behavior research: a visual analysis using CiteSpace |
| title_sort | knowledge mapping of impulsive buying behavior research: a visual analysis using citespace |
| url | http://psasir.upm.edu.my/id/eprint/112010/ http://psasir.upm.edu.my/id/eprint/112010/ http://psasir.upm.edu.my/id/eprint/112010/ http://psasir.upm.edu.my/id/eprint/112010/1/1-Knowledge%20mapping%20of%20impulsive%20buying%20behavior%20research-a%20visual%20analysis%20using%20CiteSpace.pdf |