Impact of social games in aggregating relationships in social capital through online social media network

In recent days, social network sites connect people and help them maintain social ties through aggregating and accumulating social capital. This trait is important for organisation and individual success. The literature in the field indicates that there is a wide gap in automating the prediction of...

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Main Authors: Fang, Zhao, AlSagoff, Syed Agil, Abdullah, Karmilah, Fengjiao, Liu
Format: Article
Published: UK Zhende Publishing 2023
Online Access:http://psasir.upm.edu.my/id/eprint/108315/
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author Fang, Zhao
AlSagoff, Syed Agil
Abdullah, Karmilah
Fengjiao, Liu
author_facet Fang, Zhao
AlSagoff, Syed Agil
Abdullah, Karmilah
Fengjiao, Liu
author_sort Fang, Zhao
building UPM Institutional Repository
collection Online Access
description In recent days, social network sites connect people and help them maintain social ties through aggregating and accumulating social capital. This trait is important for organisation and individual success. The literature in the field indicates that there is a wide gap in automating the prediction of aggregation of social capital through online social games in social media networks. The analysis of the impact of social games in facilitating Social Capital (SC) is very vital. The existing mathematical and statistical modelling techniques fail to recognise the inherent and latent associations among the exploratory variables. Hence, this work proposes an ensemble machine learning model that learns the inherent features from the questionnaire collected from online gamers on three genres, namely media technology availability, multimedia communication channels and degree of social connectedness. The base learners explore the data domain in different ways to extract the features. The efficacy of the model's prediction is done by analysing the accuracy, F1 score, precision and recall. The results indicate that the model can effectively classify the instances, whether they positively or negatively contribute to the aggregation of SC. As a future extension of the research, the model can be made to learn more extensive attributes.
first_indexed 2025-11-15T13:59:48Z
format Article
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institution Universiti Putra Malaysia
institution_category Local University
last_indexed 2025-11-15T13:59:48Z
publishDate 2023
publisher UK Zhende Publishing
recordtype eprints
repository_type Digital Repository
spelling upm-1083152024-06-13T08:24:17Z http://psasir.upm.edu.my/id/eprint/108315/ Impact of social games in aggregating relationships in social capital through online social media network Fang, Zhao AlSagoff, Syed Agil Abdullah, Karmilah Fengjiao, Liu In recent days, social network sites connect people and help them maintain social ties through aggregating and accumulating social capital. This trait is important for organisation and individual success. The literature in the field indicates that there is a wide gap in automating the prediction of aggregation of social capital through online social games in social media networks. The analysis of the impact of social games in facilitating Social Capital (SC) is very vital. The existing mathematical and statistical modelling techniques fail to recognise the inherent and latent associations among the exploratory variables. Hence, this work proposes an ensemble machine learning model that learns the inherent features from the questionnaire collected from online gamers on three genres, namely media technology availability, multimedia communication channels and degree of social connectedness. The base learners explore the data domain in different ways to extract the features. The efficacy of the model's prediction is done by analysing the accuracy, F1 score, precision and recall. The results indicate that the model can effectively classify the instances, whether they positively or negatively contribute to the aggregation of SC. As a future extension of the research, the model can be made to learn more extensive attributes. UK Zhende Publishing 2023 Article PeerReviewed Fang, Zhao and AlSagoff, Syed Agil and Abdullah, Karmilah and Fengjiao, Liu (2023) Impact of social games in aggregating relationships in social capital through online social media network. International Journal of Communication Networks and Information Security, 15 (4). pp. 30-43. ISSN 2073-607X; ESSN: 2076-0930 https://www.ijcnis.org/index.php/ijcnis/article/view/6304 10.17762/ijcnis.v15i4.6304
spellingShingle Fang, Zhao
AlSagoff, Syed Agil
Abdullah, Karmilah
Fengjiao, Liu
Impact of social games in aggregating relationships in social capital through online social media network
title Impact of social games in aggregating relationships in social capital through online social media network
title_full Impact of social games in aggregating relationships in social capital through online social media network
title_fullStr Impact of social games in aggregating relationships in social capital through online social media network
title_full_unstemmed Impact of social games in aggregating relationships in social capital through online social media network
title_short Impact of social games in aggregating relationships in social capital through online social media network
title_sort impact of social games in aggregating relationships in social capital through online social media network
url http://psasir.upm.edu.my/id/eprint/108315/
http://psasir.upm.edu.my/id/eprint/108315/
http://psasir.upm.edu.my/id/eprint/108315/