Factors influencing purchasing intention towards organic foods among UPM students

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Factors influencing purchasing intention towards organic foods among UPM students

This study aims to determine the factors influencing the purchase intention towards organic food among University Putra Malaysia (UPM) students. This study randomly selected five faculties from 14 faculties located at the main campus in UPM. This study collected 200 respondents through multistage sa...

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Bibliographic Details
Main Authors:	Ying, Yan Sia, Lau, Jasmine Leby
Format:	Article
Published:	Malaysia Consumer And Family Economy Association (MACFEA) 2023
Online Access:	http://psasir.upm.edu.my/id/eprint/107966/

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