Factors influencing acceptance of Robo-Advisors for wealth management in Malaysia

Since the 2008 global financial crisis, many innovations have emerged in the financial sector as investors started to look for alternative methods to eliminate irrational decision-making in wealth management, and Robo-advisors is among those. Nine years after the first launching of Robo-advisors in...

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Main Authors: Nguyen, Thi Phuong Lan, Li, Woon Chew, Muthaiyah, Saravanan, Boon, Heng Teh, Tze, San Ong
Format: Article
Published: Taylor and Francis Group 2023
Online Access:http://psasir.upm.edu.my/id/eprint/107957/
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author Nguyen, Thi Phuong Lan
Li, Woon Chew
Muthaiyah, Saravanan
Boon, Heng Teh
Tze, San Ong
author_facet Nguyen, Thi Phuong Lan
Li, Woon Chew
Muthaiyah, Saravanan
Boon, Heng Teh
Tze, San Ong
author_sort Nguyen, Thi Phuong Lan
building UPM Institutional Repository
collection Online Access
description Since the 2008 global financial crisis, many innovations have emerged in the financial sector as investors started to look for alternative methods to eliminate irrational decision-making in wealth management, and Robo-advisors is among those. Nine years after the first launching of Robo-advisors in the U.S. in 2008, the Securities Commission Malaysia has been issuing licenses to seven Robo-advisor platforms. The current COVID-19 outbreak has made this industry more in demand, increasing 763% in registration in 2020. However, much skepticism about Robo advisors’ ability and reliability in providing a similar quality or better advisory service compared to human-financial advisors. Therefore, this study examines the factors influencing the acceptance of Robo-advisors in wealth management in Malaysia. Adopting some factors from various established technology acceptance models, an online survey with 122 respondents was conducted using convenience sampling. Findings show that Relative Advantage, Effort Expectancy, and Social Influence significantly positive influence the Malaysian Behavioral Intention to Accept Robo-Advisors. On the contrary, there is no significant relationship between Perceived Risk and Malaysian Behavioral Intention to Accept Robo-Advisors. The study provides a positive insight into factors influencing the acceptance of Robo-Advisors in Malaysia.
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spelling upm-1079572024-09-26T04:45:35Z http://psasir.upm.edu.my/id/eprint/107957/ Factors influencing acceptance of Robo-Advisors for wealth management in Malaysia Nguyen, Thi Phuong Lan Li, Woon Chew Muthaiyah, Saravanan Boon, Heng Teh Tze, San Ong Since the 2008 global financial crisis, many innovations have emerged in the financial sector as investors started to look for alternative methods to eliminate irrational decision-making in wealth management, and Robo-advisors is among those. Nine years after the first launching of Robo-advisors in the U.S. in 2008, the Securities Commission Malaysia has been issuing licenses to seven Robo-advisor platforms. The current COVID-19 outbreak has made this industry more in demand, increasing 763% in registration in 2020. However, much skepticism about Robo advisors’ ability and reliability in providing a similar quality or better advisory service compared to human-financial advisors. Therefore, this study examines the factors influencing the acceptance of Robo-advisors in wealth management in Malaysia. Adopting some factors from various established technology acceptance models, an online survey with 122 respondents was conducted using convenience sampling. Findings show that Relative Advantage, Effort Expectancy, and Social Influence significantly positive influence the Malaysian Behavioral Intention to Accept Robo-Advisors. On the contrary, there is no significant relationship between Perceived Risk and Malaysian Behavioral Intention to Accept Robo-Advisors. The study provides a positive insight into factors influencing the acceptance of Robo-Advisors in Malaysia. Taylor and Francis Group 2023 Article PeerReviewed Nguyen, Thi Phuong Lan and Li, Woon Chew and Muthaiyah, Saravanan and Boon, Heng Teh and Tze, San Ong (2023) Factors influencing acceptance of Robo-Advisors for wealth management in Malaysia. Cogent Engineering, 10 (1). pp. 1-13. ISSN 2331-1916 https://www.tandfonline.com/doi/full/10.1080/23311916.2023.2188992 10.1080/23311916.2023.2188992
spellingShingle Nguyen, Thi Phuong Lan
Li, Woon Chew
Muthaiyah, Saravanan
Boon, Heng Teh
Tze, San Ong
Factors influencing acceptance of Robo-Advisors for wealth management in Malaysia
title Factors influencing acceptance of Robo-Advisors for wealth management in Malaysia
title_full Factors influencing acceptance of Robo-Advisors for wealth management in Malaysia
title_fullStr Factors influencing acceptance of Robo-Advisors for wealth management in Malaysia
title_full_unstemmed Factors influencing acceptance of Robo-Advisors for wealth management in Malaysia
title_short Factors influencing acceptance of Robo-Advisors for wealth management in Malaysia
title_sort factors influencing acceptance of robo-advisors for wealth management in malaysia
url http://psasir.upm.edu.my/id/eprint/107957/
http://psasir.upm.edu.my/id/eprint/107957/
http://psasir.upm.edu.my/id/eprint/107957/