The relationship between push and pull factors and intention to visit muslim-friendly hospitals for medical tourism among Malaysian Muslim consumers

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The relationship between push and pull factors and intention to visit muslim-friendly hospitals for medical tourism among Malaysian Muslim consumers

Muslim-friendly medical tourism holds great potential in assisting with the post-covid efforts for the country. As of current literature, there is no prior research on what drives Malaysian Muslim consumers to visit Muslim-friendly hospitals. This study proposed the effects of push and pull factors...

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Bibliographic Details
Main Authors:	Soban, Rizq Nadiah, Abu Bakar, Elistina, Md. Jusoh, Zuroni
Format:	Article
Published:	Malaysian of Consumer And Family Economics Assosiation 2022
Online Access:	http://psasir.upm.edu.my/id/eprint/103697/

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