The influence of online consumer reviews on purchase intention among young adults

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The influence of online consumer reviews on purchase intention among young adults

Purpose: In today’s world,social media has brought large impacts to the consumers’ lifestyle as consumers spent most of their time in surfing and browsing them to get information. Hence, online consumer reviews will direct consumers to choose their matching products from variety of products availab...

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Bibliographic Details
Main Authors:	Osman, Syuhaily, Lim, Hui Ying
Format:	Article
Published:	Universal Publishers 2022
Online Access:	http://psasir.upm.edu.my/id/eprint/103610/

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