Predicting a responsible ecotourist behaviour: pilot study
In sustainable ecotourism, responsible ecotourist behaviour towards purchasing local products and services is vital to alleviate poverty in local communities and help wildlife conservation. Using an extended Theory of Planned Behaviour, this study investigates the relationship between attitude, anti...
| Main Authors: | Ibrahim, Hayati, Mariapan, Manohar, Lim, Evelyn Ai Lin, Bidin, Sheena |
|---|---|
| Format: | Article |
| Published: |
Human Resource Management Academic Research Society
2022
|
| Online Access: | http://psasir.upm.edu.my/id/eprint/102827/ |
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