Patterns of content and sharing among social media users in Malaysia
There is a possibility for a user to unintentionally over or misuse the technology when sharing or receiving content with others. As a result, individuals will confront distrust issues, emotional disturbance, and information confusion stemming from user actions. This study aims to determine the patt...
| Main Authors: | , , , |
|---|---|
| Format: | Article |
| Published: |
Human Resource Management Academic Research Society
2022
|
| Online Access: | http://psasir.upm.edu.my/id/eprint/102676/ |
| _version_ | 1848863857039114240 |
|---|---|
| author | Mohd Radzi, Siti Ramizah Khairunnisa Bolong, Jusang Osman, Mohd Nizam Adzharuddin, Nor Azura |
| author_facet | Mohd Radzi, Siti Ramizah Khairunnisa Bolong, Jusang Osman, Mohd Nizam Adzharuddin, Nor Azura |
| author_sort | Mohd Radzi, Siti Ramizah Khairunnisa |
| building | UPM Institutional Repository |
| collection | Online Access |
| description | There is a possibility for a user to unintentionally over or misuse the technology when sharing or receiving content with others. As a result, individuals will confront distrust issues, emotional disturbance, and information confusion stemming from user actions. This study aims to determine the patterns of content and sharing in social media. By using online survey research, a total of 408 users aged 20 years and above were selected through convenience sampling and required to answer a set of questionnaires through Google forms. The result shows that the majority of the users prefer to share rather than commenting and resharing the information on social media. They were interested in sharing topics related to health and current issues, or comments and re-share topics on humor and jokes. In conclusion, intentionally sharing information would stimulate a content to be viral on social media. |
| first_indexed | 2025-11-15T13:39:34Z |
| format | Article |
| id | upm-102676 |
| institution | Universiti Putra Malaysia |
| institution_category | Local University |
| last_indexed | 2025-11-15T13:39:34Z |
| publishDate | 2022 |
| publisher | Human Resource Management Academic Research Society |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | upm-1026762024-06-29T14:19:42Z http://psasir.upm.edu.my/id/eprint/102676/ Patterns of content and sharing among social media users in Malaysia Mohd Radzi, Siti Ramizah Khairunnisa Bolong, Jusang Osman, Mohd Nizam Adzharuddin, Nor Azura There is a possibility for a user to unintentionally over or misuse the technology when sharing or receiving content with others. As a result, individuals will confront distrust issues, emotional disturbance, and information confusion stemming from user actions. This study aims to determine the patterns of content and sharing in social media. By using online survey research, a total of 408 users aged 20 years and above were selected through convenience sampling and required to answer a set of questionnaires through Google forms. The result shows that the majority of the users prefer to share rather than commenting and resharing the information on social media. They were interested in sharing topics related to health and current issues, or comments and re-share topics on humor and jokes. In conclusion, intentionally sharing information would stimulate a content to be viral on social media. Human Resource Management Academic Research Society 2022 Article PeerReviewed Mohd Radzi, Siti Ramizah Khairunnisa and Bolong, Jusang and Osman, Mohd Nizam and Adzharuddin, Nor Azura (2022) Patterns of content and sharing among social media users in Malaysia. International Journal of Academic Research in Business and Social Sciences, 12 (13). pp. 139-147. ISSN 2222-6990 https://hrmars.com/index.php/IJARBSS/article/view/14156/Patterns-of-Content-and-Sharing-among-Social-Media-Users-in-Malaysia 10.6007/ijarbss/v12-i13/14156 |
| spellingShingle | Mohd Radzi, Siti Ramizah Khairunnisa Bolong, Jusang Osman, Mohd Nizam Adzharuddin, Nor Azura Patterns of content and sharing among social media users in Malaysia |
| title | Patterns of content and sharing among social media users in Malaysia |
| title_full | Patterns of content and sharing among social media users in Malaysia |
| title_fullStr | Patterns of content and sharing among social media users in Malaysia |
| title_full_unstemmed | Patterns of content and sharing among social media users in Malaysia |
| title_short | Patterns of content and sharing among social media users in Malaysia |
| title_sort | patterns of content and sharing among social media users in malaysia |
| url | http://psasir.upm.edu.my/id/eprint/102676/ http://psasir.upm.edu.my/id/eprint/102676/ http://psasir.upm.edu.my/id/eprint/102676/ |