Dynamic sustainable business modelling: exploring the dynamics of business model components considering the product development framework

Business systems are a subclass of dynamic, complex systems; the plurality of multifarious and interwoven factors affecting a business system makes prediction, modeling, and decision-making challenging for the players in such systems. This study conceptualises dynamic business modeling from a sustai...

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Main Authors: Maresova, Petra, Javanmardi, Ehsan, Maskuriy, Raihan, Selamat, Ali, Kuca, Kamil
Format: Article
Published: Routledge 2022
Online Access:http://psasir.upm.edu.my/id/eprint/101028/
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author Maresova, Petra
Javanmardi, Ehsan
Maskuriy, Raihan
Selamat, Ali
Kuca, Kamil
author_facet Maresova, Petra
Javanmardi, Ehsan
Maskuriy, Raihan
Selamat, Ali
Kuca, Kamil
author_sort Maresova, Petra
building UPM Institutional Repository
collection Online Access
description Business systems are a subclass of dynamic, complex systems; the plurality of multifarious and interwoven factors affecting a business system makes prediction, modeling, and decision-making challenging for the players in such systems. This study conceptualises dynamic business modeling from a sustainability viewpoint by investigating the basic principles, requirements, and methodological limitations, as well as gaps in the business model design literature. This conceptual model combines an adapted business model canvas and system dynamics modeling using an up-to-date review. The studies used in this systematic review were retrieved from the Scopus and Web of Science databases between 2010 and 2021. The total number of publications in all databases was 422. However, following an in-depth investigation of these publications, 164 papers were selected for further review. Based on the business model canvas, the interactions between different business dimensions and the impact on environmental stakeholders were examined. Finally, a dynamic, sustainable business model canvas is conceptualised and developed. The findings suggest that the proposed system dynamics business modeling approach can frame the environmental, social, and economic drivers of value creation in a causal feedback structure and overcome the gaps and criticisms of existing business model design tools.
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institution Universiti Putra Malaysia
institution_category Local University
last_indexed 2025-11-15T13:33:30Z
publishDate 2022
publisher Routledge
recordtype eprints
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spelling upm-1010282023-06-19T06:19:03Z http://psasir.upm.edu.my/id/eprint/101028/ Dynamic sustainable business modelling: exploring the dynamics of business model components considering the product development framework Maresova, Petra Javanmardi, Ehsan Maskuriy, Raihan Selamat, Ali Kuca, Kamil Business systems are a subclass of dynamic, complex systems; the plurality of multifarious and interwoven factors affecting a business system makes prediction, modeling, and decision-making challenging for the players in such systems. This study conceptualises dynamic business modeling from a sustainability viewpoint by investigating the basic principles, requirements, and methodological limitations, as well as gaps in the business model design literature. This conceptual model combines an adapted business model canvas and system dynamics modeling using an up-to-date review. The studies used in this systematic review were retrieved from the Scopus and Web of Science databases between 2010 and 2021. The total number of publications in all databases was 422. However, following an in-depth investigation of these publications, 164 papers were selected for further review. Based on the business model canvas, the interactions between different business dimensions and the impact on environmental stakeholders were examined. Finally, a dynamic, sustainable business model canvas is conceptualised and developed. The findings suggest that the proposed system dynamics business modeling approach can frame the environmental, social, and economic drivers of value creation in a causal feedback structure and overcome the gaps and criticisms of existing business model design tools. Routledge 2022-03 Article PeerReviewed Maresova, Petra and Javanmardi, Ehsan and Maskuriy, Raihan and Selamat, Ali and Kuca, Kamil (2022) Dynamic sustainable business modelling: exploring the dynamics of business model components considering the product development framework. Applied Economics, 54 (51). pp. 5904-5931. ISSN 0003-6846; ESSN: 1466-4283 https://www.tandfonline.com/action/journalInformation?journalCode=raec20 10.1080/00036846.2022.2055740
spellingShingle Maresova, Petra
Javanmardi, Ehsan
Maskuriy, Raihan
Selamat, Ali
Kuca, Kamil
Dynamic sustainable business modelling: exploring the dynamics of business model components considering the product development framework
title Dynamic sustainable business modelling: exploring the dynamics of business model components considering the product development framework
title_full Dynamic sustainable business modelling: exploring the dynamics of business model components considering the product development framework
title_fullStr Dynamic sustainable business modelling: exploring the dynamics of business model components considering the product development framework
title_full_unstemmed Dynamic sustainable business modelling: exploring the dynamics of business model components considering the product development framework
title_short Dynamic sustainable business modelling: exploring the dynamics of business model components considering the product development framework
title_sort dynamic sustainable business modelling: exploring the dynamics of business model components considering the product development framework
url http://psasir.upm.edu.my/id/eprint/101028/
http://psasir.upm.edu.my/id/eprint/101028/
http://psasir.upm.edu.my/id/eprint/101028/