The portrayal of women in Malaysian magazine :a case study on cleo
This study aims to identify the portrayal of women in Malaysian media (Cleo Magazines 2006) which is grounded on feminism. The objectives of this study are to find terms (noun/noun phrase, verb/verb phrase and adjectives) used to describe women and to evaluate the existence of sexist discourse in th...
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| Format: | Final Year Project Report / IMRAD |
| Language: | English English |
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Faculty of Cognitive Sciences and Human Development.
2008
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| Online Access: | http://ir.unimas.my/id/eprint/4221/ http://ir.unimas.my/id/eprint/4221/1/The%20portrayal%20of%20women%20in%20Malaysian%20magazine%20%3B%20a%20case%20study%20on%20Cleo%20%2824%20pages%29.pdf http://ir.unimas.my/id/eprint/4221/14/Erlinda%20Mikal%20ft.pdf |
| _version_ | 1848835391367413760 |
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| author | Erlinda, Mikal |
| author_facet | Erlinda, Mikal |
| author_sort | Erlinda, Mikal |
| building | UNIMAS Institutional Repository |
| collection | Online Access |
| description | This study aims to identify the portrayal of women in Malaysian media (Cleo Magazines 2006) which is grounded on feminism. The objectives of this study are to find terms (noun/noun phrase, verb/verb phrase and adjectives) used to describe women and to evaluate the existence of sexist discourse in the language used based on the feminist theory. It is a case study using discourse analysis at the word and phrase level, particularly based on systemic functional grammar. The findings showed that the terms used to describe women in the magazine were either neutral or non-neutral (sexist) terms. It also showed that sexist discourse especially exclusive terms for female existed in the language used in the magazines. |
| first_indexed | 2025-11-15T06:07:07Z |
| format | Final Year Project Report / IMRAD |
| id | unimas-4221 |
| institution | Universiti Malaysia Sarawak |
| institution_category | Local University |
| language | English English |
| last_indexed | 2025-11-15T06:07:07Z |
| publishDate | 2008 |
| publisher | Faculty of Cognitive Sciences and Human Development. |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | unimas-42212024-04-25T07:51:47Z http://ir.unimas.my/id/eprint/4221/ The portrayal of women in Malaysian magazine :a case study on cleo Erlinda, Mikal L Education (General) P Philology. Linguistics This study aims to identify the portrayal of women in Malaysian media (Cleo Magazines 2006) which is grounded on feminism. The objectives of this study are to find terms (noun/noun phrase, verb/verb phrase and adjectives) used to describe women and to evaluate the existence of sexist discourse in the language used based on the feminist theory. It is a case study using discourse analysis at the word and phrase level, particularly based on systemic functional grammar. The findings showed that the terms used to describe women in the magazine were either neutral or non-neutral (sexist) terms. It also showed that sexist discourse especially exclusive terms for female existed in the language used in the magazines. Faculty of Cognitive Sciences and Human Development. 2008 Final Year Project Report / IMRAD NonPeerReviewed text en http://ir.unimas.my/id/eprint/4221/1/The%20portrayal%20of%20women%20in%20Malaysian%20magazine%20%3B%20a%20case%20study%20on%20Cleo%20%2824%20pages%29.pdf text en http://ir.unimas.my/id/eprint/4221/14/Erlinda%20Mikal%20ft.pdf Erlinda, Mikal (2008) The portrayal of women in Malaysian magazine :a case study on cleo. [Final Year Project Report / IMRAD] (Unpublished) |
| spellingShingle | L Education (General) P Philology. Linguistics Erlinda, Mikal The portrayal of women in Malaysian magazine :a case study on cleo |
| title | The portrayal of women in Malaysian magazine :a case study on cleo |
| title_full | The portrayal of women in Malaysian magazine :a case study on cleo |
| title_fullStr | The portrayal of women in Malaysian magazine :a case study on cleo |
| title_full_unstemmed | The portrayal of women in Malaysian magazine :a case study on cleo |
| title_short | The portrayal of women in Malaysian magazine :a case study on cleo |
| title_sort | portrayal of women in malaysian magazine :a case study on cleo |
| topic | L Education (General) P Philology. Linguistics |
| url | http://ir.unimas.my/id/eprint/4221/ http://ir.unimas.my/id/eprint/4221/1/The%20portrayal%20of%20women%20in%20Malaysian%20magazine%20%3B%20a%20case%20study%20on%20Cleo%20%2824%20pages%29.pdf http://ir.unimas.my/id/eprint/4221/14/Erlinda%20Mikal%20ft.pdf |