Tanjung Datu National Park, Sarawak: Communities’ Perceptions towards Its Rural Competitive Advantage
Rural tourism is a rapidly growing tourism segment and has been given increasing importance, in view of its potential to contribute economic growth to the rural areas. However, any rural tourism destination development should be implemented in a way that maximizes destination competitive advantage...
| Main Authors: | , , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Canadian Center of Science and Education
2015
|
| Subjects: | |
| Online Access: | http://ir.unimas.my/id/eprint/18117/ http://ir.unimas.my/id/eprint/18117/7/Tanjung%20Datu%20National%20Park%2C%20Sarawak%20%28abstract%29.pdf |
| _version_ | 1848838440235302912 |
|---|---|
| author | Lo, May-Chiun Cheuk, Sharon Azuriaty, Atang |
| author_facet | Lo, May-Chiun Cheuk, Sharon Azuriaty, Atang |
| author_sort | Lo, May-Chiun |
| building | UNIMAS Institutional Repository |
| collection | Online Access |
| description | Rural tourism is a rapidly growing tourism segment and has been given increasing importance, in view of its
potential to contribute economic growth to the rural areas. However, any rural tourism destination development
should be implemented in a way that maximizes destination competitive advantage. This study examine the
relationship between stakeholder involvement, community knowledge about tourism, and the economic,
socio-cultural and environmental impacts on tourism with rural competitive advantage, as perceived by the local
community. This study obtained, as voluntary respondents, 87 residents of a rural tourism destination in Sarawak,
Malaysia. To assess the developed model, SmartPLS 2.0 (M3) was applied based on path modelling and then
bootstrapping with 200 re-samples was applied to generate the standard error of the estimate and t-values. The
findings suggested that stakeholder involvement in tourism, community knowledge about tourism and the
environmental impact of tourism have had a significant positive impact on rural competitive advantage, whereas
economic and socio-cultural impacts of tourism, as well as community support for tourism, had little impact on
the same. Lastly, such study would benefit the tourism implementers and decision-makers in tourism industry, in
the sense that tourism activity can be proactively detected and curbed once critical mass is reached. |
| first_indexed | 2025-11-15T06:55:35Z |
| format | Article |
| id | unimas-18117 |
| institution | Universiti Malaysia Sarawak |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-15T06:55:35Z |
| publishDate | 2015 |
| publisher | Canadian Center of Science and Education |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | unimas-181172017-10-16T04:22:39Z http://ir.unimas.my/id/eprint/18117/ Tanjung Datu National Park, Sarawak: Communities’ Perceptions towards Its Rural Competitive Advantage Lo, May-Chiun Cheuk, Sharon Azuriaty, Atang H Social Sciences (General) Rural tourism is a rapidly growing tourism segment and has been given increasing importance, in view of its potential to contribute economic growth to the rural areas. However, any rural tourism destination development should be implemented in a way that maximizes destination competitive advantage. This study examine the relationship between stakeholder involvement, community knowledge about tourism, and the economic, socio-cultural and environmental impacts on tourism with rural competitive advantage, as perceived by the local community. This study obtained, as voluntary respondents, 87 residents of a rural tourism destination in Sarawak, Malaysia. To assess the developed model, SmartPLS 2.0 (M3) was applied based on path modelling and then bootstrapping with 200 re-samples was applied to generate the standard error of the estimate and t-values. The findings suggested that stakeholder involvement in tourism, community knowledge about tourism and the environmental impact of tourism have had a significant positive impact on rural competitive advantage, whereas economic and socio-cultural impacts of tourism, as well as community support for tourism, had little impact on the same. Lastly, such study would benefit the tourism implementers and decision-makers in tourism industry, in the sense that tourism activity can be proactively detected and curbed once critical mass is reached. Canadian Center of Science and Education 2015-09-27 Article PeerReviewed text en http://ir.unimas.my/id/eprint/18117/7/Tanjung%20Datu%20National%20Park%2C%20Sarawak%20%28abstract%29.pdf Lo, May-Chiun and Cheuk, Sharon and Azuriaty, Atang (2015) Tanjung Datu National Park, Sarawak: Communities’ Perceptions towards Its Rural Competitive Advantage. Journal of Sustainable Development, 8 (8). pp. 133-146. ISSN 1913-9063 http://www.ccsenet.org/journal/index.php/jsd/article/view/50430 http://dx.doi.org/10.5539/jsd.v8n8p133 |
| spellingShingle | H Social Sciences (General) Lo, May-Chiun Cheuk, Sharon Azuriaty, Atang Tanjung Datu National Park, Sarawak: Communities’ Perceptions towards Its Rural Competitive Advantage |
| title | Tanjung Datu National Park, Sarawak: Communities’ Perceptions towards Its Rural Competitive Advantage |
| title_full | Tanjung Datu National Park, Sarawak: Communities’ Perceptions towards Its Rural Competitive Advantage |
| title_fullStr | Tanjung Datu National Park, Sarawak: Communities’ Perceptions towards Its Rural Competitive Advantage |
| title_full_unstemmed | Tanjung Datu National Park, Sarawak: Communities’ Perceptions towards Its Rural Competitive Advantage |
| title_short | Tanjung Datu National Park, Sarawak: Communities’ Perceptions towards Its Rural Competitive Advantage |
| title_sort | tanjung datu national park, sarawak: communities’ perceptions towards its rural competitive advantage |
| topic | H Social Sciences (General) |
| url | http://ir.unimas.my/id/eprint/18117/ http://ir.unimas.my/id/eprint/18117/ http://ir.unimas.my/id/eprint/18117/ http://ir.unimas.my/id/eprint/18117/7/Tanjung%20Datu%20National%20Park%2C%20Sarawak%20%28abstract%29.pdf |