Kajian Tipografi dan ilustrasi dalam promosi tarian singa
This research is conducted to study on the usage of typography and illustration in Lion Dance advertisement promotion. There are similarities in the usage of typo and illustration in the current advertisement. Dance can be used as a means of communication and re-creation in reflecting the cultures a...
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| Format: | Final Year Project Report / IMRAD |
| Language: | English |
| Published: |
Universiti Malaysia Sarawak, (UNIMAS)
2006
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| Subjects: | |
| Online Access: | http://ir.unimas.my/id/eprint/17064/ http://ir.unimas.my/id/eprint/17064/8/Kajian%20Tipografi%20dan%20ilustrasi%20dalam%20promosi%20tarian%20singa%20%28fulltext%29.pdf |
| _version_ | 1848838199342792704 |
|---|---|
| author | Chung,, Ling Ling. |
| author_facet | Chung,, Ling Ling. |
| author_sort | Chung,, Ling Ling. |
| building | UNIMAS Institutional Repository |
| collection | Online Access |
| description | This research is conducted to study on the usage of typography and illustration in Lion Dance advertisement promotion. There are similarities in the usage of typo and illustration in the current advertisement. Dance can be used as a means of communication and re-creation in reflecting the cultures and traditions of a particular race. Lion Dance is an expressive and energetic kind of dance that is usually performed during Chinese New Year. Typography refers to the placement of alphabets for the purpose of communication, while the illustration refers to visual image. Advertisement plays an important role in promoting and informing the public of the existence of a dance festival. This research will be focused on the elements of graphic that is which are found in the existing Lion Dance promotional campaign. The findings of this study will lead to the creation of the new typography and illustration that will be applied to the advertisement, which are based on Chinese Calligraphy. |
| first_indexed | 2025-11-15T06:51:45Z |
| format | Final Year Project Report / IMRAD |
| id | unimas-17064 |
| institution | Universiti Malaysia Sarawak |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-15T06:51:45Z |
| publishDate | 2006 |
| publisher | Universiti Malaysia Sarawak, (UNIMAS) |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | unimas-170642023-02-09T08:42:05Z http://ir.unimas.my/id/eprint/17064/ Kajian Tipografi dan ilustrasi dalam promosi tarian singa Chung,, Ling Ling. NC Drawing Design Illustration This research is conducted to study on the usage of typography and illustration in Lion Dance advertisement promotion. There are similarities in the usage of typo and illustration in the current advertisement. Dance can be used as a means of communication and re-creation in reflecting the cultures and traditions of a particular race. Lion Dance is an expressive and energetic kind of dance that is usually performed during Chinese New Year. Typography refers to the placement of alphabets for the purpose of communication, while the illustration refers to visual image. Advertisement plays an important role in promoting and informing the public of the existence of a dance festival. This research will be focused on the elements of graphic that is which are found in the existing Lion Dance promotional campaign. The findings of this study will lead to the creation of the new typography and illustration that will be applied to the advertisement, which are based on Chinese Calligraphy. Universiti Malaysia Sarawak, (UNIMAS) 2006 Final Year Project Report / IMRAD NonPeerReviewed text en http://ir.unimas.my/id/eprint/17064/8/Kajian%20Tipografi%20dan%20ilustrasi%20dalam%20promosi%20tarian%20singa%20%28fulltext%29.pdf Chung,, Ling Ling. (2006) Kajian Tipografi dan ilustrasi dalam promosi tarian singa. [Final Year Project Report / IMRAD] (Unpublished) |
| spellingShingle | NC Drawing Design Illustration Chung,, Ling Ling. Kajian Tipografi dan ilustrasi dalam promosi tarian singa |
| title | Kajian Tipografi dan ilustrasi dalam promosi tarian singa |
| title_full | Kajian Tipografi dan ilustrasi dalam promosi tarian singa |
| title_fullStr | Kajian Tipografi dan ilustrasi dalam promosi tarian singa |
| title_full_unstemmed | Kajian Tipografi dan ilustrasi dalam promosi tarian singa |
| title_short | Kajian Tipografi dan ilustrasi dalam promosi tarian singa |
| title_sort | kajian tipografi dan ilustrasi dalam promosi tarian singa |
| topic | NC Drawing Design Illustration |
| url | http://ir.unimas.my/id/eprint/17064/ http://ir.unimas.my/id/eprint/17064/8/Kajian%20Tipografi%20dan%20ilustrasi%20dalam%20promosi%20tarian%20singa%20%28fulltext%29.pdf |