Sim, S. L. (2005). The influence of fear appeal advertising toward consumers' attitute, emotion, reaction, and purchase intention in Kuching, Sarawak. Universiti Malaysia Sarawak, (UNIMAS).
Chicago Style (17th ed.) CitationSim, Swee Liang. The Influence of Fear Appeal Advertising Toward Consumers' Attitute, Emotion, Reaction, and Purchase Intention in Kuching, Sarawak. Universiti Malaysia Sarawak, (UNIMAS), 2005.
MLA (9th ed.) CitationSim, Swee Liang. The Influence of Fear Appeal Advertising Toward Consumers' Attitute, Emotion, Reaction, and Purchase Intention in Kuching, Sarawak. Universiti Malaysia Sarawak, (UNIMAS), 2005.
Warning: These citations may not always be 100% accurate.