International Strategy on Market Selection, market entry mode and risk analysis
The objective of this paper is to study the international market selection program by Malaysian firms engaging in international business. It will analyze and identify the factors of importance or screening criteria in evaluating potential foreign markets.
| Main Author: | |
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| Format: | Thesis |
| Language: | English |
| Published: |
2004
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| Subjects: | |
| Online Access: | http://ir.unimas.my/id/eprint/16497/ http://ir.unimas.my/id/eprint/16497/1/Wong%20%20ft.pdf |
| _version_ | 1848838075356020736 |
|---|---|
| author | Wong, Sing Lung. |
| author_facet | Wong, Sing Lung. |
| author_sort | Wong, Sing Lung. |
| building | UNIMAS Institutional Repository |
| collection | Online Access |
| description | The objective of this paper is to study the international market selection program by Malaysian firms engaging in international business. It will analyze and identify the factors of importance or screening criteria in evaluating potential foreign markets. |
| first_indexed | 2025-11-15T06:49:47Z |
| format | Thesis |
| id | unimas-16497 |
| institution | Universiti Malaysia Sarawak |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-15T06:49:47Z |
| publishDate | 2004 |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | unimas-164972023-09-22T03:44:31Z http://ir.unimas.my/id/eprint/16497/ International Strategy on Market Selection, market entry mode and risk analysis Wong, Sing Lung. HD Industries. Land use. Labor The objective of this paper is to study the international market selection program by Malaysian firms engaging in international business. It will analyze and identify the factors of importance or screening criteria in evaluating potential foreign markets. 2004 Thesis NonPeerReviewed text en http://ir.unimas.my/id/eprint/16497/1/Wong%20%20ft.pdf Wong, Sing Lung. (2004) International Strategy on Market Selection, market entry mode and risk analysis. Masters thesis, Universiti Malaysia Sarawak, (UNIMAS). |
| spellingShingle | HD Industries. Land use. Labor Wong, Sing Lung. International Strategy on Market Selection, market entry mode and risk analysis |
| title | International Strategy on Market Selection, market entry mode and risk analysis |
| title_full | International Strategy on Market Selection, market entry mode and risk analysis |
| title_fullStr | International Strategy on Market Selection, market entry mode and risk analysis |
| title_full_unstemmed | International Strategy on Market Selection, market entry mode and risk analysis |
| title_short | International Strategy on Market Selection, market entry mode and risk analysis |
| title_sort | international strategy on market selection, market entry mode and risk analysis |
| topic | HD Industries. Land use. Labor |
| url | http://ir.unimas.my/id/eprint/16497/ http://ir.unimas.my/id/eprint/16497/1/Wong%20%20ft.pdf |