Willingness To Pay In Kubah National Park And Matang Wildlife Centre: A Contingent Valuation Method

National Park is an important component in the protected area system, and plays a key role in the tourism industry, precisely through ecotourism. Since its inception, the national park concept has been defined in different ways, but it is often connected with the idea of conservation and preservatio...

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Main Authors: Nor Afiza, Abu Bakar, Alias, Radam, Zaiton, Samdin, Mohd Rusli, Yacob
Format: Article
Language:English
Published: Universiti Malaysia Sarawak, (UNIMAS) 2016
Subjects:
Online Access:http://ir.unimas.my/id/eprint/13561/
http://ir.unimas.my/id/eprint/13561/1/WILLINGNESS.pdf
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author Nor Afiza, Abu Bakar
Alias, Radam
Zaiton, Samdin
Mohd Rusli, Yacob
author_facet Nor Afiza, Abu Bakar
Alias, Radam
Zaiton, Samdin
Mohd Rusli, Yacob
author_sort Nor Afiza, Abu Bakar
building UNIMAS Institutional Repository
collection Online Access
description National Park is an important component in the protected area system, and plays a key role in the tourism industry, precisely through ecotourism. Since its inception, the national park concept has been defined in different ways, but it is often connected with the idea of conservation and preservation of the nature and its ecosystems. Having the challenges in the determination of the value (price) of the non-market goods and services, non-market valuation techniques such as Contingent Valuation Method and Choice Experiment have been developed to cater the issues in valuing environmental goods. This study seeks to study on the association of ecotourism as a segment of tourism in Malaysia. However, the scope of this study is limited to the valuation of ecotourism of NPs in Malaysia, particularly in Kubah National Park, Sarawak. Data were obtained using questionnaires from face-to face interviews. A sample of 618 respondents, comprising of visitors and non-visitors (Kuching residents) were involved in the study.
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publishDate 2016
publisher Universiti Malaysia Sarawak, (UNIMAS)
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spelling unimas-135612022-02-08T02:32:34Z http://ir.unimas.my/id/eprint/13561/ Willingness To Pay In Kubah National Park And Matang Wildlife Centre: A Contingent Valuation Method Nor Afiza, Abu Bakar Alias, Radam Zaiton, Samdin Mohd Rusli, Yacob HC Economic History and Conditions National Park is an important component in the protected area system, and plays a key role in the tourism industry, precisely through ecotourism. Since its inception, the national park concept has been defined in different ways, but it is often connected with the idea of conservation and preservation of the nature and its ecosystems. Having the challenges in the determination of the value (price) of the non-market goods and services, non-market valuation techniques such as Contingent Valuation Method and Choice Experiment have been developed to cater the issues in valuing environmental goods. This study seeks to study on the association of ecotourism as a segment of tourism in Malaysia. However, the scope of this study is limited to the valuation of ecotourism of NPs in Malaysia, particularly in Kubah National Park, Sarawak. Data were obtained using questionnaires from face-to face interviews. A sample of 618 respondents, comprising of visitors and non-visitors (Kuching residents) were involved in the study. Universiti Malaysia Sarawak, (UNIMAS) 2016 Article PeerReviewed text en http://ir.unimas.my/id/eprint/13561/1/WILLINGNESS.pdf Nor Afiza, Abu Bakar and Alias, Radam and Zaiton, Samdin and Mohd Rusli, Yacob (2016) Willingness To Pay In Kubah National Park And Matang Wildlife Centre: A Contingent Valuation Method. International Journal of Business and Society, 17 (1). pp. 131-144. ISSN 1511-6670
spellingShingle HC Economic History and Conditions
Nor Afiza, Abu Bakar
Alias, Radam
Zaiton, Samdin
Mohd Rusli, Yacob
Willingness To Pay In Kubah National Park And Matang Wildlife Centre: A Contingent Valuation Method
title Willingness To Pay In Kubah National Park And Matang Wildlife Centre: A Contingent Valuation Method
title_full Willingness To Pay In Kubah National Park And Matang Wildlife Centre: A Contingent Valuation Method
title_fullStr Willingness To Pay In Kubah National Park And Matang Wildlife Centre: A Contingent Valuation Method
title_full_unstemmed Willingness To Pay In Kubah National Park And Matang Wildlife Centre: A Contingent Valuation Method
title_short Willingness To Pay In Kubah National Park And Matang Wildlife Centre: A Contingent Valuation Method
title_sort willingness to pay in kubah national park and matang wildlife centre: a contingent valuation method
topic HC Economic History and Conditions
url http://ir.unimas.my/id/eprint/13561/
http://ir.unimas.my/id/eprint/13561/1/WILLINGNESS.pdf