Design capabilities development in a Malaysian automotive vendor company
Global competition has made manufacturing enhancement saturated. Manufacturers have to find new ways of increasing their competitiveness. A company's capability to conduct design determines the success of innovative products as a main determinant of profit attainment, especially in the technolo...
| Main Authors: | Ana Sakura, Zainal Abidin, Rasli, Muslimen, Shahrol, Mohamaddan, Rosnah, Mohd Yusuff, Noorul Amni Qistina, Mohd Daud |
|---|---|
| Format: | Proceeding |
| Language: | English |
| Published: |
2015
|
| Subjects: | |
| Online Access: | http://ir.unimas.my/id/eprint/13265/ http://ir.unimas.my/id/eprint/13265/1/Design%20Capabilities%20Development%20in%20A%20Malaysian%20%28abstract%29.pdf |
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