Intention to Use Mobile Payment System: A Case of Developing Market by Ethnicity
Due to the rapid rise of communication technologies, mobile payment system has emerged as a popular method to facilitate payment transactions. Notwithstanding its widespread use, what affects intention of mobile users towards paying through mobile phones and why in the context of developing market...
| Main Authors: | Hiram, Ting, Yusman, Yacob, Lona, Liew, Wee, Ming Lau |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Elsevier Ltd.
2016
|
| Subjects: | |
| Online Access: | http://ir.unimas.my/id/eprint/13026/ http://ir.unimas.my/id/eprint/13026/1/Intention%20to%20Use%20Mobile%20Payment%20System%20A%20Case%20of%20Developing%20%28abstract%29.pdf |
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