Middleware platform for customizable vehicle reconfiguration

Although the automotive industry is relatively efficient in managing the production line, mass customization remains a major challenge. The difficulty lies in the establishment of channels to support customer feedback and interaction in directing the planning and design new products. There is thus a...

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Bibliographic Details
Main Authors: Lim, PC, Wang, YC, Kulathuramaiyer, N
Format: Proceeding
Language:English
Published: Centre for Academic Information Services, UNIMAS 2007
Subjects:
Online Access:http://ir.unimas.my/id/eprint/1271/
http://ir.unimas.my/id/eprint/1271/1/middleware%2Bplatform%2Bfor%2Bcustomizable%2Bvehicle%2Breconfiguration%2528abstract%2529.pdf
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Summary:Although the automotive industry is relatively efficient in managing the production line, mass customization remains a major challenge. The difficulty lies in the establishment of channels to support customer feedback and interaction in directing the planning and design new products. There is thus a big gap between user requirements and product features. We explore the development of a platform for bridging this" semantic gap" between user needs and the decision-making process new product planners and designers. This ...