Optimism and consumption: Psychological costs of Malaysia-Sulu dispute
This research aims to examine the moderating effect of optimism on the relationship between psychological cost and consumption level during disputes. Psychometric-based questionnaire was developed and distributed in March 2013 to find Sabahan had severe symptoms of stress. This stress level ind...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Centre of Sociological Research
2015
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| Subjects: | |
| Online Access: | http://ir.unimas.my/id/eprint/12111/ http://ir.unimas.my/id/eprint/12111/1/No%2045%20%28abstrak%29.pdf |
| Summary: | This research aims to examine the
moderating effect of optimism on the relationship between
psychological cost and consumption level during disputes.
Psychometric-based questionnaire was developed and
distributed in March 2013 to find Sabahan had severe
symptoms of stress. This stress level induced the
consumption level and also leisure cost in attempts to
overcome the dispute. Interestingly, those Sabahans who
were more inclined to optimism-might rethink their
consumption/spending decision making. In other words,
there is a moderating effect of optimism on the
relationship between stress level and consumption during
disputes. |
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