APA (7th ed.) Citation

Lai, H. Y. (2012). A study of brand equity and institutional image between two higher educational institutions. Universiti Malaysia Sarawak, (UNIMAS).

Chicago Style (17th ed.) Citation

Lai, Huey Yih. A Study of Brand Equity and Institutional Image Between Two Higher Educational Institutions. Universiti Malaysia Sarawak, (UNIMAS), 2012.

MLA (9th ed.) Citation

Lai, Huey Yih. A Study of Brand Equity and Institutional Image Between Two Higher Educational Institutions. Universiti Malaysia Sarawak, (UNIMAS), 2012.

Warning: These citations may not always be 100% accurate.