Factors affecting the adoption of online banking service : A case study in Kuching, Sarawak

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Factors affecting the adoption of online banking service : A case study in Kuching, Sarawak

This study aims to identify the factors that encourage consumers in Kuching, Sarawak to adopt online banking services. It is a study to identify important elements affecting customers' intention to adopt online banking. An extended Technology Acceptance Model (TAM) namely perceived ease of use...

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Bibliographic Details
Main Author:	Michelle Jenai, Anak Nelson Mujah
Format:	Thesis
Language:	English
Published:	Universiti Malaysia Sarawak, (UNIMAS) 2012
Subjects:	HG Finance
Online Access:	http://ir.unimas.my/id/eprint/10175/ http://ir.unimas.my/id/eprint/10175/4/Factors%20Affecting%20The%20Adoption%20of%20Online%20Banking%20Service%20%3B%20A%20Case%20Study%20In%20Kuching%2C%20Sarawak%28fulltext%29.pdf

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