Using a Multimedia Learning Tool to Improve Creative Performance

This study explored the effects of using computer-based multimedia learning materials on creative performance. A multimedia learning tool (MLT) was developed as part of a specific mechanical engineering subject taking into consideration appropriate load on the cognitive system for effective informat...

Full description

Bibliographic Details
Main Authors: Hafizoah, Kassim, Howard, Nicholas, Ng, Wan
Format: Article
Language:English
Published: Elsevier 2014
Subjects:
Online Access:http://umpir.ump.edu.my/id/eprint/6139/
http://umpir.ump.edu.my/id/eprint/6139/1/pbmsk-2014-hafizoah-Using_a_multimedia_abs_only.pdf
_version_ 1848817704753954816
author Hafizoah, Kassim
Howard, Nicholas
Ng, Wan
author_facet Hafizoah, Kassim
Howard, Nicholas
Ng, Wan
author_sort Hafizoah, Kassim
building UMP Institutional Repository
collection Online Access
description This study explored the effects of using computer-based multimedia learning materials on creative performance. A multimedia learning tool (MLT) was developed as part of a specific mechanical engineering subject taking into consideration appropriate load on the cognitive system for effective information and creative cognitive processing. The theoretical perspectives and design principles of Cognitive Theory of Multimedia Learning (CTML) shaped the development of the MLT. Students’ creative thinking and product creativity were measured using established creativity instruments namely the Torrance Tests of Creative Thinking (TTCT) and Creative Product Semantic Scale (CPSS). For creative thinking the results showed that the MLT was instrumental for students to generate flexible and original ideas, but not fluent ideas. This was reflected through students’ product creativity which showed novel and aesthetic qualities, but lacked practicality. Students’ perceptions supported the MLT's partial influence especially through the use of animations. The findings suggest possible effects of dynamic learning materials on creative performance which however require further exploration.
first_indexed 2025-11-15T01:26:00Z
format Article
id ump-6139
institution Universiti Malaysia Pahang
institution_category Local University
language English
last_indexed 2025-11-15T01:26:00Z
publishDate 2014
publisher Elsevier
recordtype eprints
repository_type Digital Repository
spelling ump-61392018-05-02T06:41:46Z http://umpir.ump.edu.my/id/eprint/6139/ Using a Multimedia Learning Tool to Improve Creative Performance Hafizoah, Kassim Howard, Nicholas Ng, Wan LB Theory and practice of education This study explored the effects of using computer-based multimedia learning materials on creative performance. A multimedia learning tool (MLT) was developed as part of a specific mechanical engineering subject taking into consideration appropriate load on the cognitive system for effective information and creative cognitive processing. The theoretical perspectives and design principles of Cognitive Theory of Multimedia Learning (CTML) shaped the development of the MLT. Students’ creative thinking and product creativity were measured using established creativity instruments namely the Torrance Tests of Creative Thinking (TTCT) and Creative Product Semantic Scale (CPSS). For creative thinking the results showed that the MLT was instrumental for students to generate flexible and original ideas, but not fluent ideas. This was reflected through students’ product creativity which showed novel and aesthetic qualities, but lacked practicality. Students’ perceptions supported the MLT's partial influence especially through the use of animations. The findings suggest possible effects of dynamic learning materials on creative performance which however require further exploration. Elsevier 2014 Article PeerReviewed application/pdf en http://umpir.ump.edu.my/id/eprint/6139/1/pbmsk-2014-hafizoah-Using_a_multimedia_abs_only.pdf Hafizoah, Kassim and Howard, Nicholas and Ng, Wan (2014) Using a Multimedia Learning Tool to Improve Creative Performance. Thinking Skills and Creativity, 13. pp. 9-19. ISSN 1871-1871. (Published) http://dx.doi.org/10.1016/j.tsc.2014.02.004 DOI: 10.1016/j.tsc.2014.02.004
spellingShingle LB Theory and practice of education
Hafizoah, Kassim
Howard, Nicholas
Ng, Wan
Using a Multimedia Learning Tool to Improve Creative Performance
title Using a Multimedia Learning Tool to Improve Creative Performance
title_full Using a Multimedia Learning Tool to Improve Creative Performance
title_fullStr Using a Multimedia Learning Tool to Improve Creative Performance
title_full_unstemmed Using a Multimedia Learning Tool to Improve Creative Performance
title_short Using a Multimedia Learning Tool to Improve Creative Performance
title_sort using a multimedia learning tool to improve creative performance
topic LB Theory and practice of education
url http://umpir.ump.edu.my/id/eprint/6139/
http://umpir.ump.edu.my/id/eprint/6139/
http://umpir.ump.edu.my/id/eprint/6139/
http://umpir.ump.edu.my/id/eprint/6139/1/pbmsk-2014-hafizoah-Using_a_multimedia_abs_only.pdf