Building data driven culture for digital competitiveness in construction industry: A theoretical exploration

Despite studies related to big data in construction is growing, most of them have focused more on data application and less on the social element of the big data technology (e.g. data culture). This study aims to explore the key elements of data culture practices, towards providing a deeper insight...

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Main Authors: Muhammad Adib, Hashim, Che Khairil Izam, Che Ibrahim, Nur Amni Liyana, Jaafar, Kordi, Nurul Elma, Ahmad Tarmizi, Haron, Umeokafor, Nnedinma
Format: Article
Language:English
English
Published: Taylor and Francis Ltd. 2025
Subjects:
Online Access:http://umpir.ump.edu.my/id/eprint/43885/
http://umpir.ump.edu.my/id/eprint/43885/1/Building%20data%20driven%20culture%20for%20digital%20competitiveness.pdf
http://umpir.ump.edu.my/id/eprint/43885/2/Building%20data%20driven%20culture%20for%20digital%20competitiveness%20in%20construction%20industry_A%20theoretical%20exploration_ABS.pdf
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author Muhammad Adib, Hashim
Che Khairil Izam, Che Ibrahim
Nur Amni Liyana, Jaafar
Kordi, Nurul Elma
Ahmad Tarmizi, Haron
Umeokafor, Nnedinma
author_facet Muhammad Adib, Hashim
Che Khairil Izam, Che Ibrahim
Nur Amni Liyana, Jaafar
Kordi, Nurul Elma
Ahmad Tarmizi, Haron
Umeokafor, Nnedinma
author_sort Muhammad Adib, Hashim
building UMP Institutional Repository
collection Online Access
description Despite studies related to big data in construction is growing, most of them have focused more on data application and less on the social element of the big data technology (e.g. data culture). This study aims to explore the key elements of data culture practices, towards providing a deeper insight into how they could drive digital competitiveness in the industry. A total of 136 papers related to big data in construction published in peer-reviewed journals were reviewed and analysed using the well-established systematic literature review (SLR) methodology. The findings indicate that four key drivers of data: data analytics, data literacy, data democratization and data leadership are critical for an organization’s competitiveness in a digital environment. A framework for data driven culture is proposed consisting of five elements: culture of production, culture of use, cultivation of data, datafication and data infrastructure. As cultural shifts are complicated endeavors, exploring the key elements on what it takes to drive the data culture in construction is necessary for the development of an effective digital ecosystem of the organization. This study extends the digital literature in the construction context by providing deeper insights into the conceptualization of data driven culture.
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spelling ump-438852025-02-20T08:53:42Z http://umpir.ump.edu.my/id/eprint/43885/ Building data driven culture for digital competitiveness in construction industry: A theoretical exploration Muhammad Adib, Hashim Che Khairil Izam, Che Ibrahim Nur Amni Liyana, Jaafar Kordi, Nurul Elma Ahmad Tarmizi, Haron Umeokafor, Nnedinma T Technology (General) TA Engineering (General). Civil engineering (General) Despite studies related to big data in construction is growing, most of them have focused more on data application and less on the social element of the big data technology (e.g. data culture). This study aims to explore the key elements of data culture practices, towards providing a deeper insight into how they could drive digital competitiveness in the industry. A total of 136 papers related to big data in construction published in peer-reviewed journals were reviewed and analysed using the well-established systematic literature review (SLR) methodology. The findings indicate that four key drivers of data: data analytics, data literacy, data democratization and data leadership are critical for an organization’s competitiveness in a digital environment. A framework for data driven culture is proposed consisting of five elements: culture of production, culture of use, cultivation of data, datafication and data infrastructure. As cultural shifts are complicated endeavors, exploring the key elements on what it takes to drive the data culture in construction is necessary for the development of an effective digital ecosystem of the organization. This study extends the digital literature in the construction context by providing deeper insights into the conceptualization of data driven culture. Taylor and Francis Ltd. 2025 Article PeerReviewed pdf en http://umpir.ump.edu.my/id/eprint/43885/1/Building%20data%20driven%20culture%20for%20digital%20competitiveness.pdf pdf en http://umpir.ump.edu.my/id/eprint/43885/2/Building%20data%20driven%20culture%20for%20digital%20competitiveness%20in%20construction%20industry_A%20theoretical%20exploration_ABS.pdf Muhammad Adib, Hashim and Che Khairil Izam, Che Ibrahim and Nur Amni Liyana, Jaafar and Kordi, Nurul Elma and Ahmad Tarmizi, Haron and Umeokafor, Nnedinma (2025) Building data driven culture for digital competitiveness in construction industry: A theoretical exploration. International Journal of Construction Management, 25 (3). pp. 334-346. ISSN 1562-3599. (Published) https://doi.org/10.1080/15623599.2024.2322237 https://doi.org/10.1080/15623599.2024.2322237
spellingShingle T Technology (General)
TA Engineering (General). Civil engineering (General)
Muhammad Adib, Hashim
Che Khairil Izam, Che Ibrahim
Nur Amni Liyana, Jaafar
Kordi, Nurul Elma
Ahmad Tarmizi, Haron
Umeokafor, Nnedinma
Building data driven culture for digital competitiveness in construction industry: A theoretical exploration
title Building data driven culture for digital competitiveness in construction industry: A theoretical exploration
title_full Building data driven culture for digital competitiveness in construction industry: A theoretical exploration
title_fullStr Building data driven culture for digital competitiveness in construction industry: A theoretical exploration
title_full_unstemmed Building data driven culture for digital competitiveness in construction industry: A theoretical exploration
title_short Building data driven culture for digital competitiveness in construction industry: A theoretical exploration
title_sort building data driven culture for digital competitiveness in construction industry: a theoretical exploration
topic T Technology (General)
TA Engineering (General). Civil engineering (General)
url http://umpir.ump.edu.my/id/eprint/43885/
http://umpir.ump.edu.my/id/eprint/43885/
http://umpir.ump.edu.my/id/eprint/43885/
http://umpir.ump.edu.my/id/eprint/43885/1/Building%20data%20driven%20culture%20for%20digital%20competitiveness.pdf
http://umpir.ump.edu.my/id/eprint/43885/2/Building%20data%20driven%20culture%20for%20digital%20competitiveness%20in%20construction%20industry_A%20theoretical%20exploration_ABS.pdf