Antecedents the use of social commerce in small medium enterprise: A conceptual framework
SMEs need to pay attention to several factors so that customers and SMEs can continue to use S-Commerce. The obstacle faced by SMEs is that they cannot consistently use S-Commerce. This study aims to produce a proposed conceptual framework to see the relationship between factors for using S-Commerce...
| Main Authors: | , , |
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| Format: | Conference or Workshop Item |
| Language: | English |
| Published: |
IEEE
2021
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| Subjects: | |
| Online Access: | http://umpir.ump.edu.my/id/eprint/43639/ http://umpir.ump.edu.my/id/eprint/43639/1/Antecedents%20the%20use%20of%20Social%20Commerce%20in%20Small%20Medium%20Enterprise.pdf |
| _version_ | 1848826924445466624 |
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| author | Sutomo, Erwin Nur Shamsiah, Abdul Rahman Awanis, Romli |
| author_facet | Sutomo, Erwin Nur Shamsiah, Abdul Rahman Awanis, Romli |
| author_sort | Sutomo, Erwin |
| building | UMP Institutional Repository |
| collection | Online Access |
| description | SMEs need to pay attention to several factors so that customers and SMEs can continue to use S-Commerce. The obstacle faced by SMEs is that they cannot consistently use S-Commerce. This study aims to produce a proposed conceptual framework to see the relationship between factors for using S-Commerce in SMEs. The proposed framework has developed through the literature related to using social commerce in SMEs, including the relationship between determinant factors using S-Commerce in SMEs. The reviews are viewing from technological, organizational, social factors, including customer and competitor factors. The results of this study indicate that 11 factors determine the use of S-Commerce in SMEs. The social connectedness and trust factors are some of the determining factors in using S-Commerce. The resulting proposed conceptual framework contributes to a better understanding of the considerations for using S-Commerce in SMEs, especially for SME business owners. |
| first_indexed | 2025-11-15T03:52:33Z |
| format | Conference or Workshop Item |
| id | ump-43639 |
| institution | Universiti Malaysia Pahang |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-15T03:52:33Z |
| publishDate | 2021 |
| publisher | IEEE |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | ump-436392025-01-20T03:35:34Z http://umpir.ump.edu.my/id/eprint/43639/ Antecedents the use of social commerce in small medium enterprise: A conceptual framework Sutomo, Erwin Nur Shamsiah, Abdul Rahman Awanis, Romli HF Commerce QA75 Electronic computers. Computer science SMEs need to pay attention to several factors so that customers and SMEs can continue to use S-Commerce. The obstacle faced by SMEs is that they cannot consistently use S-Commerce. This study aims to produce a proposed conceptual framework to see the relationship between factors for using S-Commerce in SMEs. The proposed framework has developed through the literature related to using social commerce in SMEs, including the relationship between determinant factors using S-Commerce in SMEs. The reviews are viewing from technological, organizational, social factors, including customer and competitor factors. The results of this study indicate that 11 factors determine the use of S-Commerce in SMEs. The social connectedness and trust factors are some of the determining factors in using S-Commerce. The resulting proposed conceptual framework contributes to a better understanding of the considerations for using S-Commerce in SMEs, especially for SME business owners. IEEE 2021-08 Conference or Workshop Item PeerReviewed pdf en http://umpir.ump.edu.my/id/eprint/43639/1/Antecedents%20the%20use%20of%20Social%20Commerce%20in%20Small%20Medium%20Enterprise.pdf Sutomo, Erwin and Nur Shamsiah, Abdul Rahman and Awanis, Romli (2021) Antecedents the use of social commerce in small medium enterprise: A conceptual framework. In: Proceedings - 2021 International Conference on Software Engineering and Computer Systems and 4th International Conference on Computational Science and Information Management, ICSECS-ICOCSIM 2021. 7th International Conference on Software Engineering and Computer Systems and 4th International Conference on Computational Science and Information Management, ICSECS-ICOCSIM 2021 , 24-26 Aug. 2021 , Pekan, Malaysia. 31 -36.. ISBN 978-166541407-4 (Published) https://doi.org/10.1109/ICSECS52883.2021.00013 |
| spellingShingle | HF Commerce QA75 Electronic computers. Computer science Sutomo, Erwin Nur Shamsiah, Abdul Rahman Awanis, Romli Antecedents the use of social commerce in small medium enterprise: A conceptual framework |
| title | Antecedents the use of social commerce in small medium enterprise: A conceptual framework |
| title_full | Antecedents the use of social commerce in small medium enterprise: A conceptual framework |
| title_fullStr | Antecedents the use of social commerce in small medium enterprise: A conceptual framework |
| title_full_unstemmed | Antecedents the use of social commerce in small medium enterprise: A conceptual framework |
| title_short | Antecedents the use of social commerce in small medium enterprise: A conceptual framework |
| title_sort | antecedents the use of social commerce in small medium enterprise: a conceptual framework |
| topic | HF Commerce QA75 Electronic computers. Computer science |
| url | http://umpir.ump.edu.my/id/eprint/43639/ http://umpir.ump.edu.my/id/eprint/43639/ http://umpir.ump.edu.my/id/eprint/43639/1/Antecedents%20the%20use%20of%20Social%20Commerce%20in%20Small%20Medium%20Enterprise.pdf |