Assessing the use of PSA videos: Challenges and benefits for technical university students
Visual communication has appeared as a powerful tool to communicate ideas that will appeal to a variety of people in today’s increasingly media-driven world. Public Service Announcement (PSA), in particular, has become one of the effective mediums for raising awareness on social issues, promoting be...
| Main Authors: | Hamizah, Zahari, Rosnani, Ismail, Ezihaslinda, Ngah |
|---|---|
| Format: | Article |
| Language: | English English |
| Published: |
UPM
2024
|
| Subjects: | |
| Online Access: | http://umpir.ump.edu.my/id/eprint/43463/ http://umpir.ump.edu.my/id/eprint/43463/1/cover%202024%20e-Research%20Magazine%20Advance%20UPM.pdf http://umpir.ump.edu.my/id/eprint/43463/2/Assessing%20the%20Use%20of%20PSA%20Videos%20-%20Challenges%20and%20Benefits%20for%20Technical%20University%20Students.pdf |
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